post

Footer About

Footer Contribute

Footer Get Involved

Footer Links

Mind the Product

Artificial intelligence (AI)

How to build AI products that users trust: 3 core focus areas to stay user-centric

Product Operations

Leading product ops at Delivery Hero with Koen Dunbelaar

B2B product management

Artificial Intelligence (AI) & Machine Learning (ML)

Building Product Teams

Business Strategy

Data Driven Product Management

Digital Transformation

Diversity and Inclusion

Minimum Viable Product

OKRs

Prioritisation

Product Design

Product Research

Product Development Process

Product Ethics

Product Discovery

Product Leadership

Product Management Career

Product Strategy

Stakeholder Management

🌎 <a href="https://www.mindtheproduct.com/world-product-day/" style="color:#FFFFFF;text-decoration:underline;">Happy World Product Day!</a> Be sure to celebrate product, yourself, and your peers today! 🎉

Connecting fans to creators at Spotify (Dariusz Dziuk, Product Lead, Spotify)

Mistakes, learnings, and a product person’s relentless journey into leadership

Everything wrong with the product management job market. And how to fix it

My key lessons from creating digital product for the MENA region 

Louron serves as the Editor at Mind the Product, bringing nearly a decade of experience in editorial positions across business and technology publications. For any editorial inquiries, you can connect with him on LinkedIn or Twitter.

Louron Pratt

During the midst of the Covid-19 pandemic, in November 2020 Cennydd Bowles led a talk at #mtpcon Digital about the ethical and social implications of designing products for a global audience. In this <a href="https://www.mindtheproduct.com/tag/sunday-rewind/">Sunday Rewind</a>, we look back to his engaging session.
<hr />
In his talk, he argues that as designers, we must take responsibility for our products&#8217; impact on the world and consider how our design decisions may perpetuate or challenge existing power structures.
Bowles begins by highlighting the interconnectedness of our world, emphasizing that every action we take has a ripple effect that extends beyond our immediate surroundings. He notes that “as designers, we have the power to shape the future through the products and services we create.” Therefore, we must consider the broader social and cultural implications of our design decisions, he explains.
Bowles introduces the concept of &#8220;normative design,&#8221; which refers to the implicit assumptions and biases that are embedded within our design decisions. He argues that normative design can be harmful when it reinforces existing power structures and perpetuates systemic inequalities. As designers, we must actively work to identify and challenge these biases in our work. “We need to move away from normative design and towards a more inclusive, culturally sensitive approach,&#8221; he explains.
Additionally, he encourages us to take the time to understand the cultural contexts of the people we are designing products for and to avoid making assumptions about their needs and preferences. Listen to this podcast episode <a href="https://www.mindtheproduct.com/the-black-mirror-test-roisi-proven-on-the-product-experience-rebroadcast/">The Black Mirror Test. </a>
Bowles suggests several strategies for designing products and services that are more inclusive and culturally sensitive:
<ul>
<li>Engage with diverse communities early in the design process to understand their needs and perspectives.</li>
<li>Build flexibility into our designs to allow for cultural variations.</li>
</ul>
Finally, Bowles emphasizes the importance of ethical considerations in design. He notes that as designers, we must be aware of the potential negative consequences of our products and services, such as the exacerbation of social inequalities or the erosion of privacy. &#8220;Designers should adopt a precautionary principle,” he says, “meaning that we should err on the side of caution when it comes to potential harm and take steps to mitigate any negative impacts.&#8221;
Designing products and services for a global audience requires a deep understanding of the social and cultural contexts in which they will be used, Bowles explains. “As designers, we must take responsibility for our work&#8217;s impact on the world and actively challenge existing power structures and promote more inclusive and equitable outcomes.”
<hr />
Watch <a href="https://www.mindtheproduct.com/all-these-worlds-are-yours-by-cennydd-bowles/">All These Worlds Are Yours by Cennydd Bowles</a> to fully grasp the importance of product ethics in designing the products of today and tomorrow.

core/freeform

Weaving ethics into product management by Tanya Johnson

Surveillance art, dying phones, and fake likes – Dries Depoorter at MTP Engage Hamburg

How To Prioritise Ethical Practice as a Product Manager

All These Worlds Are Yours by Cennydd Bowles

What’s the Worst That Could Happen? By Roisi Proven

Product, Society, and Ethics by Kathy Pham

The Next Era of Technology by Marie Louise Gørvild

How our Success is Killing us by Matt Stratford

Building Product in an Age of Distrust by Ryan Freitas

How can we Build Human-Centred Products by Kim Goodwin

SUNDAY REWIND: All these worlds are yours by Cennydd Bowles

ProductTank Tokyo

ProductTank Düsseldorf

ProductTank Braunschweig

ProductTank Edinburgh

ProductTank Pittsburgh

ProductTank Austin

ProductTank Dubai

ProductTank Vienna

ProductTank Bristol

ProductTank Washington

ProductTank Bucharest

ProductTank Valencia

ProductTank Richmond

ProductTank Atlanta

ProductTank Bogotá

ProductTank Brno

ProductTank Paris

ProductTank Genève

ProductTank Columbus

ProductTank Orlando

ProductTank Baku

ProductTank Cluj-Napoca

ProductTank Rotterdam

ProductTank Montréal

ProductTank Bangkok

ProductTank San Diego

ProductTank Hyderabad

ProductTank Hong Kong

ProductTank Thanh Pho Ho Chi Minh

ProductTank Charlotte

ProductTank Cardiff

ProductTank Exeter

ProductTank Norwich

ProductTank Manchester

SUNDAY REWIND: All these worlds are yours by Cennydd Bowles

Louron Pratt

Read more

Comments