Louron serves as the Editor at Mind the Product, bringing 11+ years of experience in editorial roles across business and technology publications. For any editorial inquiries, you can connect with him on LinkedIn or email him at louron.pratt@pendo.io 

Louron Pratt

Video

Product Management Conference

Artificial Intelligence (AI) & Machine Learning (ML)

From first click to Aha: How AI is rewriting user onboarding - Nichole Mace at INDUSTRY 2025 (Pendo)

Four habits to maximise your ROI on AI investment - Matthew Certner, (IBM) - INDUSTRY 2025

Nishrath A. is a freelance copywriter, currently working with Civic Champs, a technology company that helps nonprofits manage their volunteers. As a freelance copywriter, her primary goal is to help businesses communicate their value in a compelling and effective way.

When she isn't working, you will find her staring intently at Visual Studio, trying to find bugs that have invaded her code.

Nishrath A

Building Product Teams

Breaking down misconceptions to create healthier teams by Adrian Howard

Eira is an editor for Mind the Product. She's been a business journalist, editor, and copywriter for longer than she cares to think about.

Eira Hayward

Product Leadership

San Francisco

Modern-day leadership by Janice Fraser

Ian Haynes is a digital marketing specialist and has successfully deployed over 500 pages of content as a ghostwriter for businesses of all sizes. He believes that for people to truly value your business and perceive it as a brand, your content needs to do much more than just inform, it needs to talk, engage, and convert. Outside of his work, Ian likes exploring Brooklyn with his Labrador.

Ian Haynes

Product Launch

5 key practices to build a better product, Adam Mullett, ProductTank Perth

With his background in technical editing, community building and product marketing, Chris' approach to product management is inherently centered around user narratives. He spent the first few years of his career working with the B2B developer products, prototyped an experimental technical publishing platform along the way, and then kick-started the Mind the Product platform. You can find him at ProductTank, or on twitter as @camassey.

Chris Massey

How to Survive the Product Zombie Apocalypse

Martin Eriksson has 25+ years experience building world-class online products in both corporate and start-up environments for global brands such as Monster, Financial Times, Huddle, and Covestor. He is the Founder of ProductTank, the Co-Founder and Curator of Mind the Product, and a Product Partner at leading venture capital fund EQT Ventures. He is also the author of the best-seller <em>Product Leadership, How Top Product Leaders Launch Great Products and Build Successful Teams</em> (O'Reilly, 2017).

Martin Eriksson

Paving the Cow Path and Other Stories by Simon Cross

Product Discovery

Product Idea Generation – The Foundation of Product Development

Metaphor and Stories in Product Management by Elizabeth Churchill

Jade leads Product at Charlotte Tilbury Cosmetics, where she is responsible for all digital development globally. You can find her tweeting mainly about bad reality television and a little bit of product thinking <a href="http://www.twitter.com/jadepearn">@jadepearn</a>.

Jade Pearn

User Experience (UX)

Transitioning from Market Stall to App Store

Behind Every Great Product by Marty Cagan

Product Design

Fintech and Shotguns

Product Management is More Important Than Ever

Adam Ghahramani is a digital product director and consultant in New York City. He's built two consumer products from scratch to one million users each and was the creative director behind a hit iPhone game, which Polygon.com named as one of the best ever made. Find him at <a href="http://adamagb.com/">adamagb.com</a> or make friends on Twitter (<a href="http://www.twitter.com/adamagb">@adamagb</a>)

Adam Ghahramani

Tactics for Redesigning and Relaunching Legacy Products

Data Driven Product Management

A Foundation for Data-Driven UX

Monika combines the product management and agile coaching passion in leading products and product teams. She has led numerous business transitions of B2B software products and multi-sided marketplaces. Often shares her experience in managing Product Debt and is particularly interested in designing value proposition and pricing experiments.