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What to do when it’s time to pivot in product: Lessons from Bumble

Clarity: The key to product success – Arne Kittler (Product Leadership Sidekick, Product at Heart)

Ditch the PRD template and embrace the PRD checklist

Product management books to read this summer and beyond

Bridging the gap between data, product, and analytics 

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Why can’t we get accessibility right? Claire Bauden (SVP Global Product Design, Global Payments Inc.)

Guest Post

What it means to be a product manager in the pharmaceutical industry 

Functional architect at Sopra Steria, delivering new, digital products and services for clients in both the public and private sector. Had many roles in all areas of product development since 2005, from product strategy and project management, to development and automated testing. Occasionally plays with motorcycles, bows and arrows during after-hours.

John Lester Gerardo

<p>At ProductTank Oslo, Tanuja Gopal showed how we can use the power of influence in our day to day work, drawing on her experience as the Director of Application and Data Services for MIT’s Sloan School of Management, and previously as a serial CIO in government organisations. While product managers have the role of being at the intersection of many functional teams, they often have little formal authority over direct resources (monetary, scheduling, team member, etc.). Product managers must rely on alliances, goodwill, and influence to carry out their responsibilities.</p>
<h2>The Triangle of Influencing Others</h2>
<p>Tanuja walks us through the influence triangle; a framework to remind us about three things we should consider. The first thing to consider is to <strong>define what you want to influence</strong>. Is it a decision? Or perhaps the timing of a decision? Understanding this can help choose a course of action.</p>
<p>Also worth considering is <strong>who you would like to influence</strong>. Trying to understand them and have empathy for them. There is also a difference between influencing a person to do something they´d like to do, versus influencing them to do something they don´t want to do. How do you persuade someone to do something and make them look good? By understanding where they are coming from.</p>
<p>Last but not least, <strong>focus a bit on yourself</strong>. Ask yourself if you can stand behind the case your trying to put forward. If you truly believe in the change your trying to implement, you´re likely to seem more trustworthy and authentic. And you´ll increase the power of your influence.</p>
<p>With that framework in place, Tanuja walks us through a set of highly illustrative examples to make the theory and application absolutely clear, and explores some of the challenges that can arise as you try and develop and exert a guiding influence, before wrapping up with some <a href="https://vimeo.com/187663241">in-depth Q&amp;A</a>.</p>
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Product Management Skills

How to keep your head about generative AI (when everyone is losing theirs) by Claire Woodcock

How to F.A.I.L. better in product by Marc Abraham

10 years Wiser: Lessons learned from scaling Wise by Nilan Peiris

Fighting product-market drift by Dave Wascha

Experiment like a boss by Merissa Silk

How to find out what your customers want by Janet Bumpas

All product management should be focused on growth by Partho Ghosh

Product, dance, and pockets of brilliance by Pippa Topp

A quick look at decision supervision by Lucy Spence

Identify and manage imposter syndrome by Phyllis Njoroge

A Framework for Understanding How to Influence Others

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