Nishrath A. is a freelance copywriter, currently working with Civic Champs, a technology company that helps nonprofits manage their volunteers. As a freelance copywriter, her primary goal is to help businesses communicate their value in a compelling and effective way.

When she isn't working, you will find her staring intently at Visual Studio, trying to find bugs that have invaded her code.

Nishrath A

OKRs

Balancing long-term metrics and OKRs using the Product Strategy Metrics Sandwich by Tim Herbig

Louron serves as the Editor at Mind the Product, bringing 11+ years of experience in editorial roles across business and technology publications. For any editorial inquiries, you can connect with him on LinkedIn or email him at louron.pratt@pendo.io 

Louron Pratt

Product Management Community

Video

The good, bad, and ugly of OKRs by Jenny Herald

Eira is an editor for Mind the Product. She's been a business journalist, editor, and copywriter for longer than she cares to think about.

Eira Hayward

OKRs in product management by Roman Pichler

MTP Panel: Defining your OKRs in 2022

Everything you need to know about OKRs: AMA with Jeff Gothelf

Viggy Gadvi is a tenured product manager with over 10 years' worth of experience in software development, product and marketing. He has led multifaceted teams from across the board -- his latest position being Senior Growth Product Manager at Better where he oversees key metrics that are essential to growth and business success

Vignaraj Gadvi

Community Post

Product Strategy

How to identify your North Star Metric

Join our podcast hosts Lily Smith and Randy Silver for in-depth conversations with some of the best product people around the world! Every week they chat with people in the know, covering the topics that matter to you - solving real problems, developing awesome products, building successful teams and developing careers. Find out more, subscribe, and access all episodes on <a href="https://www.mindtheproduct.com/the-product-experience/">The Product Experience homepage</a>.

The Product Experience

Podcast

Rerun: Putting OKRs at the centre – Natalija Hellesoe on The Product Experience

Malte Scholz is a product manager and entrepreneur with deep product management knowledge and a track record of developing SaaS and mobile tech. He is co-founder and CEO of airfocus, brought to you by Lucid.

Malte Scholz

Setting product OKRs properly and using them effectively

As a passionate product person, Mareike works for the Amsterdam-based European scale-up ParkBee and their vision to give space back to cities by moving cars off the street and into underutilized urban space.

Mareike Leitermann

ProductTank

How product teams can measure progress through outcome OKRs

SUNDAY REWIND: How to write OKRs that don't suck

Alexander Kazeev is Technical Product Manager at Printify — the leading print-on-demand marketplace that connects online shop owners and print manufacturers via automated software. Alexander has wide hands-on experience in building API, Machine Learning based SaaS products from scratch in logistics and manufacturing areas.

Alexander Kazeev

A case study: crafting OKRs at Printify

OKRs can be simple – Storm Fagan on The Product Experience

Frederico is a Product Leader with more than 16 years of experience in the online travel industry. Passionate about digital products, leading product teams, and developing products that customers love. Data-driven profile and Product Evangelist through the company and product community. ProductTank Cancún co-organizer.

Federico Iglesias

Let’s talk about Objectives and Key Results

Nacho Bassino has been leading product teams for over ten years in different companies and industries, currently as Director of Product at XING, the social network for business professionals. Before XING, Nacho held other leadership positions as CPO at Bestday, Head of Product Development at Almundo, and Director of Product at Despegar. He is also passionate about sharing experiences and helping the product community. He organized Product Tank in Buenos Aires and Cancún and gave product management classes in different institutions. Most recently, he wrote Product Direction, a book that addresses how to create a winning product strategy and align its execution through strategic roadmaps and OKRs.