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B2B product management

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Building Product Teams

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Successful product management in companies where it’s least understood

Measuring critical user journeys – Javier Andrés Bargas-Avila (UX Director, Google)

A new way to look at applied experiments

Product survey findings: Only 15% of users are embracing AI features 

Building high-performing product teams: The PDLC approach

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Overcoming the 20% feature usage challenge

Product Management

Three product leaders to learn from at #mtpcon inside Pendomonium

Join our podcast hosts Lily Smith and Randy Silver for in-depth conversations with some of the best product people around the world! Every week they chat with people in the know, covering the topics that matter to you - solving real problems, developing awesome products, building successful teams and developing careers. Find out more, subscribe, and access all episodes on <a href="https://www.mindtheproduct.com/the-product-experience/">The Product Experience homepage</a>.

The Product Experience

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<p>New products get tested and brought to market every day across different scales and sectors. What are the most essential go-to-market keys to make a product launch successful?</p>
<p>There was no one better to discuss this with than Lea Hickman, now Partner at Silicon Valley Product Group—who played a crucial part in introducing Adobe&#8217;s subscription model for the creative cloud—joins us on the podcast to discuss bringing products to market.</p>
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<p><b>Featured Links:</b> Follow Lea on <a href="https://www.linkedin.com/in/leahickman/" target="_blank" rel="noopener">LinkedIn</a> and <a href="https://twitter.com/leahickman" target="_blank" rel="noopener">Twitter</a> | <a href="https://www.svpg.com/" target="_blank" rel="noopener">Silicon Valley Product Group</a> | Marketecture <a href="https://wordspy.com/index.php?word=marketecture" target="_blank" rel="noopener">definition</a> | Martina Lauchengco&#8217;s <a href="https://www.amazon.co.uk/Loved-Rethink-Marketing-Products-Silicon/dp/1119703646?_encoding=UTF8&amp;qid=1668457906&amp;sr=8-1&amp;linkCode=sl1&amp;tag=nervinenet-21&amp;linkId=a2857689621df14c24fde11e5f586ba9&amp;language=en_GB&amp;ref_=as_li_ss_tl" target="_blank" rel="noopener">book</a> <em>&#8216;Loved: How to Rethink Marketing for Tech Products&#8217;</em></p>
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Podcast

What most companies get wrong about product discovery – Frances Ibe (SVP of Product, Tide)

How to estimate responsibly in product – Neil Vass (Engineering Manager, The Co-op, BBC)

Product pitfalls: how to avoid them – David Pereira (CEO, CPO, omoqo GmbH)

The illusion of quick fixes in organisational change – Steve Hearsum (Consultant, Author)

The evolution of product management – Graeme Stuart (Head of Product, Aflac)

What organisations get wrong about market expansion – Chui Chui Tan (Growth and Strategy expert)

Navigating AI bias: Insights and strategies – John Haggerty (Founder, The PM Insider)

Bringing products to market – Lea Hickman on The Product Experience

The Product Experience

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