Author
Eira Hayward
Eira is an editor for Mind the Product. She's been a business journalist, editor, and copywriter for longer than she cares to think about.
Articles by Eira
Unlocking the secrets of UX by Javier Andrés Bargas-Avila
Javier Andres Bargas-Avila, UX Director at Google, presents a critical user journey framework to make product development more user centric. .
Sunday Rewind: An explorer's mindset by Tendayi Viki
Tendayi Viki explains why innovative teams need to adopt an explorer’s mindset and looks at what product leaders can do to help develop this.
Sunday Rewind: Sense & Respond: The farm awakens by Jeff Gothelf and Josh Seiden
This week’s Sunday Rewind is a keynote from #mtpcon San Francisco 2017, in which Josh Seiden and Jeff Gothelf look at wheat farming and changes to the John Deere business model through a product lens.
Making product magic with cross-functional collaboration by Ebi Atawodi
In this talk from the Pendomonium+#mtpcon Amsterdam roadshow, Ebi Atawodi, a product director at Google, looks at how to create a culture of building.
Successful product management in companies where it's least understood
We speak to some product leaders about their experiences of trying to “do Product” in an organisation that doesn’t understand it. What advice can they offer?
Sunday Rewind: Stop technical debt from slowing your product down by Asa Schachar
In this week's Sunday Rewind Asa Schachar examines technical debt and how to stop it from slowing down the product development process.
Top product management reads in June
Here’s a run-through of Mind the Product’s most-read posts in June.
GenAI: The holy grail of product personalisation by Joe Futty – Pendomonium+#mtpcon roadshow: Amsterdam 2024
Watch or read our full recap of the opening talk at the Pendomonium+#mtpcon roadshow in Amsterdam! The opening keynote session, led by Joe Futty, VP of Product at Booking.com, offered valuable insights into learnings from using Gen AI for personalisation.
An inside look at the product job market
Lots of layoffs, an oversupply of candidates, disruption from artificial intelligence, what are job prospects currently like for product managers?
Sunday Rewind: How accurate is your UX research data? By Martina Kuvalja
In this #ProductTank London talk from 2019, researcher Martina Kuvalja looks at the application of user experience(UX), types of research methods, and bias and sampling.
Sunday Rewind: From PO to CPO: How to drive your product career by Namrata Sarmah
This week’s Sunday Rewind takes us back to #mtpcon London 2022 and a keynote from Namrata Sarmah, CPO at Into University Partnerships, on techniques to help you grow and develop your career.
SUNDAY REWIND: Product leadership at News UK by Jo Wickremasinghe
This week’s Sunday Rewind is a 2018 ProductTank London talk from Jo Wickremasinghe, then Director of Product at News UK, which looks at the challenges she faced in building a product function at the organisation.