LATEST POSTS

A decade in product - a retrospective

BY Martin Eriksson on May 27, 2020

This year doesn’t just mark the start of a new decade, but also the 10th anniversary of the first ever #ProductTank (and my 20th as a Product Manager). So as good product people, it’s high time we did a retrospective on how we as a craft have done in this 10-year sprint marathon. So as good product people, it’s high time we did a retrospective on how we as a craft have done in this 10-year sprint marathon. […] Read more »

The Most Effective Research Tools for Gathering Customer Feedback

BY Linda Escobar on July 6, 2015

It’s no surprise that product teams at companies large and small are increasingly emphasizing methodologies to capture customer feedback early and often. Generating feedback is critical to becoming a user-centric organization, and the chart below illustrates the overwhelmingly positive stock performance of the top 10 companies on Forrester’s Annual Customer Experience Ranking when compared to the […] Read more »