LATEST POSTS

Understanding how Design Thinking, Lean and Agile Work Together

BY Jonny Schneider on September 20, 2017

The ideas of Agile are great. It’s the way it has been codified into rituals and certifications, and rolled out mindlessly that misses the point. When people talk about Lean, the conversation often ends at process optimization, waste, and quality, and misses so much of what the Lean mindset offers. Design Thinking is held high as the […]

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How we Saved our Funnel Drop-offs After They Happened

BY Eran Kaspin on September 18, 2017

One of the biggest problems for e-commerce, demonstrated by about 74% of users worldwide, is cart abandonment. It means three out of every four shoppers in your online store walk away AFTER they’ve put their items in the cart. If you’ve ever tried to deal with cart abandonment, you might find our story interesting — we brought back 11% of […]

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Turn Your Release Notes Into a Content Marketing Machine

BY Sami Linnanvuo on September 14, 2017

If you’re in a product company the chances are that you’ve developed some process of informing your users about new features. This could be in the form of a blog post or as a notification within the UI. But it doesn’t have to stop there. Spending a bit more effort on the process can help […]

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Negotiation in Product Management: the Pursuit of Compromise

BY Chris Bell on September 11, 2017

When I was a student, I took part in a negotiation exercise. We were given imaginary countries and had to negotiate our rights to the surrounding sea. The whole exercise quickly descended down into what the lecturer politely described as a study in realpolitik. To try and help us curb any dictatorial inclinations we were given […]

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Pivot Isn’t a 4-Letter Word - Sunil Parekh

BY Tremis Skeete on August 31, 2017

Sunil Parekh was previously VP of Product Management at Truveris – a healthcare startup based out of New York City. At the time of his talk, they worked primarily in the pharmacy benefit space, helping employers save money on costs of prescriptions, creating marketplaces for pharmacy benefits management, and developing tools for consumers to save […]

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Being Lean: Don't Speculate to Accumulate, Validate to Succeed

BY Andy Wicks on August 30, 2017

First coined in the mid 20th century, the term “speculate to accumulate” refers to the need invest (at some degree of risk) in order to make meaningful gains. In other words; roll the dice, take a punt, have a gamble. This is a risky strategy for product managers, and if your gambling skills are anything like […]

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Smart Home Truths for Product Managers

BY Bandita Deka Kalita on August 9, 2017

My Twitter feed is full of stories of Amazon seizing the lead in the smart home industry. While the Amazon Echo Show is an impressive addition to the repertoire of voice and video monitoring systems in this growing market, it’s not the product features that are drawing attention. Rather, it is Amazon’s smart home product […]

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Getting Design Agencies and Engineering Teams to Work Together

BY Jessica Hall on August 2, 2017

Someone I know is about to kick off a big project with separate companies managing the design and development. I’m sorry to say I’ve seen this arrangement fail far more than I’ve seen it succeed because I’ve been the one called in to fix it. Design agencies and engineering teams are filled with talented and […]

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Daniella Patrick - Innovation Lab Product Development

BY Tremis Skeete on August 1, 2017

Daniella Patrick is an Innovation Lab Product Manager at Accenture, which is one of the largest global consulting firms in the world, with clients and partners like Microsoft, GE, HP, and IBM. Accenture now has over 400k people employed, and offices in over 200 cities across 55 countries. Daniella’s educational background is in mechanical engineering and […]

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Product Development: Turning Months Into Weeks

BY James Doyle on July 11, 2017

How quickly your definition of “ambitious” can change. Five years ago getting a dog, starting a web company, working on huge projects here at Invoke all would have seemed hugely ambitious to me, but I’ve done them all. Building an effective real-time chat that syncs perfectly between consumers and supports e-commerce would have been ambitious […]

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