Marieke is the founder and leader of UserTesting’s Product Insights Team, overseeing the company’s Data Science and UX Research efforts. She has spent over 10 years helping companies grow through human-centered design. Formerly a consultant at Nielsen Norman Group, she’s trained thousands of professionals on the value of gaining a deep customer understanding.

Marieke McCloskey

Data Driven Product Management

Hypothesis and Testing

Product Management

pivotal users

Uncovering Your Most Pivotal Users by Marieke McCloskey and Doug Puett