LATEST POSTS

Navigating the era of personalization

BY Šejla Vatreš on November 24, 2023

A look at how technology is shaping our life experiences and how to mitigate its risks Read more »

Personalization at scale - tailoring tiered subscriptions to meet customer needs

BY Tirtha Chavan on October 20, 2023

In this guest post, Tirtha Chavan, delves into the power of personalisation and tiered subscription models when building products. Read more »

Connecting the Dots: How Personalisation Shaped my Career by Elize Bosker

BY Elize Bosker on July 19, 2019

My product management career has been shaped by my experiences in developing personalised products. In this talk for #MTPEngage Hamburg, I walk through my experiences, failures, and learnings, and share what personalisation in product has taught me so far. Content-based Recommendations Versus Demographics Personalisation only takes you so far on an ad-driven platform. Your safest Read more »