NPS
LATEST POSTS
Keeping Track Of Your HEART - Tomer Sharon on The Product Experience
There’s a lot of debate in the product and research communities about quantitative vs qualitative approaches to metrics, so we sat down with Tomer Sharon (MD/Head of User Research and Metrics at Goldman Sachs) to talk about how he uses Google’s HEART approach to track what matters. Formerly of Google and WeWork, Tomer talks about Read more »
Four Ways to Make NPS a More Actionable Metric
It’s been nearly 15 years since Bain’s Fred Reichheld first introduced the Net Promoter System (NPS), a simple calculation of customers’ willingness to recommend a brand. By asking a single question, “How likely are you to recommend us to a friend?”, NPS distilled the complex topic of customer satisfaction into a single number. And a decade Read more »