LATEST POSTS

5 Product Positioning Mistakes to Absolutely Avoid

BY Poornima Mohandas on December 29, 2020

A product marketer acquaintance of mine – Mukul – recently asked for some advice on his product positioning. The very first thing I did was ask him about his process – what work had gone into his positioning decisions. Mukul explained how he’d consumed all the information he humanly could about the space – from blog […] Read more »

The challenge of leadership: asking for help

BY Christian Miccio on November 2, 2020

Asking for help is hard for leaders. Sometimes a product team really needs support – navigating that process requires skill, tact, and willingness to ask. […] Read more »

Insider Tips on Running Double-Sided Marketplaces

BY Jase Clamp on August 13, 2020

What do you get when you have a room full of marketplace product leaders from areas as diverse as pet care, heavy machinery, content creators and consumer goods comparisons? A ProductTank! In July 2020 ProductTank Brisbane focused on double sided marketplaces and we were fortunate to have so many diverse perspectives on the topic in the […] Read more »

Product Management Job Hunt: How to get an Interview and Nail it

BY Kostas Sirvydis on January 8, 2019

Whether you are moving from a product management position from one company to another or hunting for your first job in product management – it’s an exciting journey full of ups and downs. I‘ve recently been job-hunting in London and I want to share what I learned during the process. How to Present Yourself in […] Read more »

A Day in the Life of Prad Patel, Product Manager at Trinity Mirror

BY Susanna Paevali on July 5, 2017

Prad Patel is the product manager of video experience in Trinity Mirror, one of the UK’s largest newspaper, magazine and digital publishers. Trinity Mirror’s flagship publication is the Daily Mirror and its portfolio includes more than 200 other titles. A seasoned PM with previous experience in News UK and other well-known news brands, Prad has […] Read more »

Getting into Design Sprints - an AMA Interview

BY C. Todd Lombardo on February 24, 2017

I recently had the pleasure of taking part in an Ask Me Anything (AMA) discussion in the Mind the Product Slack community, where we talked about Design Sprints, how I take my coffee (a cortado), and my favorite board game (Chutes ‘N Ladders!). I’ve pulled together the Design Sprints bit of the conversation, as I […] Read more »

Moving into a Product Role

BY Janna Bastow on April 19, 2012

A friend of mine recently got in touch, asking for advice as he was going for a job interview for a Product Manager role. His biggest concern? He was a social media manager at the time, not a Product Manager. The role called for him to work more closely with a development team than he’s […] Read more »