LATEST POSTS

The Biggest Missing Element in Most Product Experiences, According to Behavioural Science (Does Yours Have It?)

BY Kristen Berman on October 27, 2020

Libby was new to backpacking. Her first trip was a 4-day trek through the Sierras with a good friend who was far more experienced. Before setting off, they downloaded an app that tracked their speed, elevation gain and miles. At the end of the first day, they were eager to see how far and fast […] Read more »

The State of Product Management - Have Your Say

BY Imogen Schels on October 18, 2019

Anyone who knows the Mind the Product team knows that we just love to learn about our community and product management in general. This means that from time to time we ask you to help us out, by sharing what you know via a quick and easy survey. From surveys, we can learn so much about […] Read more »

Brian Crofts - Innovation Requires Insights

BY Tremis Skeete on August 10, 2017

Brian Crofts, Chief Product Officer at Pendo, believes uncovering and understanding client pain points allows him to build products that truly resonate. Brian joined Pendo from Namely, and formerly from Intuit, where he started his career in finance before finding his passion for product. He worked on new businesses for TurboTax and later led global […] Read more »