Product in the Age of Instagram - an Influencer Marketing Guide

BY Shabnum Gulati on January 23, 2020

Influencer marketing is big business and inevitably affects the way consumer products are developed. As a result, product managers have to carefully consider how to support every step of a product’s sharing journey. What do the Fyre Festival, Facebook Dating, and Kombucha all have in common? These recent hot topics of conversation wouldn’t have meant Read more »