Topic videos

Using Habit-Forming Technology for Good by Nir Eyal
37:53

Using Habit-Forming Technology for Good by Nir Eyal

Summary: In this ProductTank NYC talk, behavioral designer Nir Eyal examines the ways in which product design can influence consumer behavior, and discusses how to apply this thinking across various technologies to create a positive impact on the world. Companies and products are fighting for share of mind among consumers, so leveraging concepts from behavioral design