LATEST POSTS

Practical Design Thinking Part 3: A better way to run remote workshops?

BY Dominic Port on January 13, 2021

Remote workshops, they’re a thing right?! Remote workshops aren’t a new thing and, with the soar in popularity of tools like Mural (our personal favourite) or Miro (another great alternative), alongside the disparate nature of product teams in 2020, more and more remote workshops, (including full-blown Design Sprints) are being run every day. At Pack, before the pandemic […] Read more »

Practical Design Thinking Part 2: How to Embed Design Sprints Into Your Teams

BY Matt Pollitt on January 12, 2021

This article (Part 2 of a trilogy) is all about introducing elements of the Design Sprint in a manageable way, to get your teams working better together. It encourages adoption of the process from the inside, out. So, you’ve heard of Design Sprints?! The week-long framework originating from Google Ventures to solve challenges and test […] Read more »

Practical Design Thinking Part 1: What is it? And why Should I Care?

BY John Griffin on January 11, 2021

If you’re a product manager or working on a product team, you’ve probably heard of Design Thinking. But have you used it? Do you know what it is, apart from a buzzword everybody likes to use? And, more to the point, how can you start to use it to build better products? Product managers are, […] Read more »

Podcast: Breaking the Rules and Generating Insights with Mona Patel

BY The Product Experience on January 23, 2019

The founder and CEO of NYC-based Motivate Design, Mona Patel, first came to our attention after appearing on another great podcast, Jonathan Courtney and Jake Knapp’s Product Breakfast Club.  She spoke about running and scaling an agency, which was interesting – but what really got us was her unique take on the Discovery process.  Her […] Read more »

Daniel Harvey - User Research When Your Customers are not Your Users

BY Jayson Robinson on November 15, 2017

The trash heap of history is littered with the corpses of unicorns. Most companies talk a good game of customer centricity and design but aren’t doing the hard part: user research. The Cult of the Designer ‘Design’ as a concept is now widely discussed and debated without a real understanding of what it actually means. […] Read more »