LATEST POSTS

Nichole Mace: Products, pricing, and pitfalls

BY Louron Pratt on March 20, 2023

Product managers today play an important role in determining the pricing strategy of their products. We speak to Nichole Mace, VP of Product Growth at Pendo, about the history of pricing and product, the struggles, and her tips to influence your pricing model that provide the most value for your users. Read more »

Only losers average losers

BY Simón Muñoz on September 23, 2021

I’ve been investing in the stock market for more than a decade, and I recognize that it is a world that I am equally passionate about and entertained. There are many things that I’ve learned that we can apply to improve our day-to-day product management practice. Read more »

Courtney Wylie - Building Your Business Model When Your Customer is not Your User

BY Jayson Robinson on November 2, 2017

What do you do when your customer is not your user ? Courtney Wylie, VP Product and Marketing at MentionMe, talks to ProductTank London about how to deliver value for all parties by building a business model which aligns with the interest of your users. Don’t Keep a Special Swimlane for Client Requests You have Read more »

Pivot Isn’t a 4-Letter Word - Sunil Parekh

BY Tremis Skeete on August 31, 2017

Sunil Parekh was previously VP of Product Management at Truveris – a healthcare startup based out of New York City. At the time of his talk, they worked primarily in the pharmacy benefit space, helping employers save money on costs of prescriptions, creating marketplaces for pharmacy benefits management, and developing tools for consumers to save Read more »

Building an API that Developers Love

BY Jess Lane on February 28, 2017

Maxime Prades (Director of Product at Zendesk) takes you through the experience of building a platform at Zendesk and being part of an API-first company. He opens his talk by describing the clear value that Zendesk’s APIs are providing to their customer accounts and the business. For example, customer accounts using the rest API during Read more »