Topic videos

Remaking the Making Company – From Focusing on Technology to Experiences
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Remaking the Making Company – From Focusing on Technology to Experiences

Not that long ago new technologies were magical, and we were so happy when they just worked. But today we expect more, and assume, demand even, that digital experiences don’t just work really well but are simple, intuitive and fun to use too. This means companies need to stop thinking purely about technology, and think