Louron serves as the Editor at Mind the Product, bringing 11+ years of experience in editorial roles across business and technology publications. For any editorial inquiries, you can connect with him on LinkedIn or email him at louron.pratt@pendo.io 

Louron Pratt

Product Launch

How Dolphin AI was launched by staying obsessively close to the customer: Ilai Szpiezak (Co Founder)

Product Discovery

The magic of making great products with Christian Idiodi

Ian Haynes is a digital marketing specialist and has successfully deployed over 500 pages of content as a ghostwriter for businesses of all sizes. He believes that for people to truly value your business and perceive it as a brand, your content needs to do much more than just inform, it needs to talk, engage, and convert. Outside of his work, Ian likes exploring Brooklyn with his Labrador.

Ian Haynes

Video

5 key practices to build a better product, Adam Mullett, ProductTank Perth

Eira is an editor for Mind the Product. She's been a business journalist, editor, and copywriter for longer than she cares to think about.

Eira Hayward

Product Optimisation

Keeping product creative, innovative… and fun! by Manon Dave

Product Management Conference

3 myths that get in the way of product adoption by Martina Lauchengo

<a href="https://www.linkedin.com/in/jess-lane-72152a123">Jess</a> loves coming to ProductTank and summarising the videos as an excuse to spend even more of her time exploring product management and product making. She's the first Product Manager and longest standing employee at Hire Space - a start up platform that helps users find inspiring venues for events. Get in touch for product chat or recommendations of the latest, cool event spaces!

Jess Lane

Launching Complex Products in International Markets

I've been in the digital industry for over 10 years and have worked across small and large charities, as well as my own freelance projects. I am now Director of Digital at the sector leading creative agency William Joseph. 

Having been at Cancer Research UK for the last four years, I have been able to work on high volume, high profile campaigns such as Race for Life, Dryathlon and the much-quoted #nomakeupselfie. 

In that time I helped drive forward the charity’s digital product and marketing capabilities to be some of the most respected and successful in the sector. 

I'm always excited to work with other organisations, share expertise and swap cat gifs. Give me a shout!

James Gadsby Peet

Product Design

Internationalisation and Localisation

Christina Latham is a Product Manager for Tesco, one of the world’s largest retailers. Before Tesco, she was a Product Owner for Cancer Research UK for three years. She moved into product management from digital marketing for London agencies. Previous to this she worked in marketing, PR and journalism in Berlin and Munich.

Christina Latham

Community Post

Overhaul of the internal apps at Tesco

Martin Eriksson has 25+ years experience building world-class online products in both corporate and start-up environments for global brands such as Monster, Financial Times, Huddle, and Covestor. He is the Founder of ProductTank, the Co-Founder and Curator of Mind the Product, and a Product Partner at leading venture capital fund EQT Ventures. He is also the author of the best-seller <em>Product Leadership, How Top Product Leaders Launch Great Products and Build Successful Teams</em> (O'Reilly, 2017).

Martin Eriksson

Taking Your Product Across Cultures by Lisa Long

I'm Andy Rosic, and I obsess over products. As a 3 time founder and entrepreneur, with 17 years in mobile and SaaS product management, things rarely slow down. My role as product director at Cvent helped position us for our pending $1.65bn acquisition.
I've built great teams since the two-way pager days, doing fun stuff in the consumer space as well as at massive scale in B2B and enterprise. We landed Apple retail, as a start-up, by pioneering smartphone mobile payments. And inspired Jack Dorsey in the kick-off of Square. I also led a mobile gaming start-up to 2.5 million paid installs, before free-to-play existed, with a take on 6 degrees of Kevin Bacon and a children's game called My Underwear.

Andy Rosic

Startup Product Management

Making My Underwear an accessible product

Adam Ghahramani is a digital product director and consultant in New York City. He's built two consumer products from scratch to one million users each and was the creative director behind a hit iPhone game, which Polygon.com named as one of the best ever made. Find him at <a href="http://adamagb.com/">adamagb.com</a> or make friends on Twitter (<a href="http://www.twitter.com/adamagb">@adamagb</a>)

Adam Ghahramani

Tactics for Redesigning and Relaunching Legacy Products

Taza’s focus for the last 10 years has been turning concepts into commercially successful products.  He’s led innovative, high profile launches across a number of the biggest names in the UK. After having worked at Computacenter and BT in product management roles across both B2B and B2C, he started his own business 4 years ago to focus on helping businesses exploit new product and service opportunities. His approach concentrates on working across the organisation to help drive pragmatic solutions…with a flair for creative solutions to balance the expectations of immediate results, perfect customer experience and minimal use of the available resources!

Taza MohammedBhai

Hypothesis and Testing

Product Management Skills

Product launch: a gated approach to customer testing

Data-driven Product Manager with an entrepreneurial background and a bias for action. Team player with a passion for collaborative design, ideation, and good user experience. Consistent track record of driving user and revenue growth through experimentation.

Bartosz Mozyrko

Data Driven Product Management

Using Grounded Theory to prioritise product features

Julius Pankoke is content contributor and start-up enthusiast. His areas of expertise are entrepreneurship, business development, and digital marketing. He enjoys both writing and reading good blog articles. With SmartBusinessPlan he currently helps entrepreneurs write excellent business plans.

Julius Pankoke

Product Management Characteristics

What is Product Management?

A balancing act: product vision and customer expectation

Joseph Aamidor has 12 years of experience in the building and energy management industry and currently provides independent consulting and advisory services. Previously, he served as Director of Product at Lucid Design Group and was a product manager at Johnson Controls. He frequently speaks at industry events and regularly publishes articles on the energy and smart building industry. Connect with him on Twitter (@jaamidor) and LinkedIn (at http://www.linkedin.com/in/jaamidor).

Joseph Aamidor

Product/market fit in complex markets: an experience from cleantech

Germaine is a product management and UX consultant. She spent 15 years as a product manager and functional test analyst in the US and France, and is also a published author at Smashing Magazine.

Germaine Satia

Hands-on prototyping: a walk-through guide

Mark Stiving is an instructor at Pragmatic Marketing with more than 20 years of experience in business start-up, development, management, turnaround and sales and design engineering. He has helped companies create and implement new pricing strategies to capture more from the value they create, and has consulted with Cisco, Procter &amp; Gamble, Grimes Aerospace, Rogers Corporation and many small businesses and entrepreneurial ventures. He has led pricing initiatives as director of pricing at Maxim Integrated and as a member of technical staff at National Semiconductor. Mark also has served as president of both Home Director Inc. and Destiny Networks Inc. and as an assistant professor of marketing at The Ohio State University. Mark also is the author of “Impact Pricing: Your Blueprint to Driving Profits” (Entrepreneur Press, 2011). He can be reached at mstiving@pragmaticmarketing.com.