Author
Beks Yelland
Beks has over 2 decades experience working in Product Management, the last 14 years spent leading global product and design teams. Working at a wide variety of industries, product types; B2C, B2B, and B2B2C. Various domains; financial services, payments, retail banking, SaaS, personal media and TV and most recently in Climate Tech. Beks is the founder of the Female Product Lead a community focused on empowering the female product leaders of today and tomorrow and is also a community leader at Product Mind community - the worlds only community supporting the mental health and wellbeing of product professionals globally.
Articles by Beks
How to set off on the right product foot in 2025
The product guru complex
It's time to ditch the dogma and introduce a strong dose of pragmatism if product management is to avoid an existential crisis, argues Becky Yelland.
Airbnb's product management shift: the view from product leaders
The discussion on Airbnb's decision to morph its product management function into a product marketing manager role has thrown up an interesting debate. This post canvasses the views of a number of well-known product leaders in an attempt to lay out the debate as clearly and concisely as possible.