LATEST POSTS

The only product metric that matters by Josh Elman

BY Martin Eriksson on August 18, 2017

Are our metrics in product good enough to raise money, or good enough to keep working on a feature or product, or good enough to believe the product will grow into something much bigger someday? Read more »

20 years of product management in 25 Minutes by Dave Wascha

BY Martin Eriksson on August 11, 2017

Dave Wascha started as a product manager 20 years ago working on Internet Explorer 4.0. Since then he’s had his share of successes and failures in a storied career spanning the US and Europe, and in this entertaining and insightful talk from Mind the Product San Francisco he distills those 20 years into twelve key Read more »

Escaping the Build Trap by Melissa Perri

BY Martin Eriksson on July 28, 2017

Like most of us, when Melissa Perri started as a product manager she started with giant requirements documents, dutifully recording every little detail from stakeholders and turning them into shiny docs for the developers. Then she discovered Agile and churned out features even faster. But eventually she realised that she had been building features for Read more »

The Heartbeat of Product by Nate Walkingshaw

BY Martin Eriksson on July 21, 2017

Nate Walkingshaw is the Chief Experience Officer for Pluralsight, where he is responsible for Product, User Experience, Engineering, and Content, and the co-author of Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams. But he started his career as an EMT (Emergency Medical Technician) at $7.14 an hour, and in this Read more »

Building Products AI-First by Aparna Chennapragada

BY Martin Eriksson on July 14, 2017

This article is part of our AI Knowledge Hub, created with Pendo. For similar articles and even more free AI resources, visit the AI Knowledge Hub now. Over the last 5-10 years our computer’s ability to understand our voice commands and pictures have made dramatic leaps forward – from barely being able to understand simple commands Read more »

Top 10 Product Talks of 2016

BY Martin Eriksson on December 27, 2016

Mind the Product and ProductTank were founded on the importance of sharing stories between product managers in order to further our craft, so we love recording those talks and sharing our speakers’ hard-earned lessons with everyone else in the product community. This year we’ve had a bumper crop of amazing talks from ProductTanks meetups all Read more »

Your Product is Already Obsolete - How to Survive by Des Traynor

BY Martin Eriksson on November 30, 2016

All startups go through three distinct phases – birth, growth, and survival. You start by making the product work, then you have to grow the product, and then, crucially, you have to focus on survival – on keeping it relevant. Des Traynor is the co-founder and Chief Marketing Officer of Intercom, and in this hilarious Read more »

Conference Strategies: How We Maximised Value From Attending MTPCon

BY Mark Tattersall on September 6, 2016

How do you get actionable value from a conference like Mind the Product? Too often that post-conference buzz dissipates into tactical priorities and before you know it, weeks have gone by and you’ve forgotten the items you wanted to follow up on or discuss more with your team. This is a story of how the Read more »

Remaking the Making Company - From Focusing on Technology to Experiences

BY Martin Eriksson on August 17, 2016

Not that long ago new technologies were magical, and we were so happy when they just worked. But today we expect more, and assume, demand even, that digital experiences don’t just work really well but are simple, intuitive and fun to use too. This means companies need to stop thinking purely about technology, and think Read more »

Building Happy Product Teams like Heist Teams by Laura Klein

BY Martin Eriksson on July 1, 2016

Laura Klein has been an engineer, researcher, designer, product manager and consultant, which means she’s worked with a lot of teams. But what makes a happy team? In writing her next book “Building Better Products”, she donned her research hat and interviewed a number of product teams around the world. In this talk at Mind Read more »