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Mind the Product

Data

Measuring user experience in financial terms: A data-driven approach

How I got my job in product

How I got my job in product: Damilola Adelekan, Lead Product Manager at Remedial Health Solutions

B2B product management

Artificial Intelligence (AI) & Machine Learning (ML)

Building Product Teams

Business Strategy

Data Driven Product Management

Digital Transformation

Diversity and Inclusion

Minimum Viable Product

OKRs

Prioritisation

Product Design

Product Research

Product Development Process

Product Ethics

Product Discovery

Product Leadership

Product Management Career

Product Strategy

Stakeholder Management

🌎 <a href="https://www.mindtheproduct.com/world-product-day/" style="color:#FFFFFF;text-decoration:underline;">Happy World Product Day!</a> Be sure to celebrate product, yourself, and your peers today! 🎉

Why is hiring product managers so hard?

What burnout taught me: Lessons from product managers

Meet the new AI CEO: Klarna’s bold customer feedback loop bet

What I learned from building products in Africa

What does it take to build world class products today? Ezinne & Oji Udezue (Co-Authors at ProductMind, ex-CPOs of Calendly, Typeform & WP Engine)

Martin Eriksson has 25+ years experience building world-class online products in both corporate and start-up environments for global brands such as Monster, Financial Times, Huddle, and Covestor. He is the Founder of ProductTank, the Co-Founder and Curator of Mind the Product, and a Product Partner at leading venture capital fund EQT Ventures. He is also the author of the best-seller <em>Product Leadership, How Top Product Leaders Launch Great Products and Build Successful Teams</em> (O'Reilly, 2017).

Martin Eriksson

<p>Last Friday we gathered over 1,400 passionate product people from over 40 countries to the iconic Barbican for our fifth London conference. I think we can safely say it was our biggest and best ever &#8211; the talks were amazing, the atmosphere was electric with conversation and debate, and the afterparty was as epic as ever.</p>
<p>A huge thank you to our speakers, crew, volunteers, and most of all our audience for coming together as a tribe, geeking out on all things product, and making it an awesome conference!</p>
<p>We&#8217;ve gathered some of the feedback, write-ups, and photos below, and #mtpcon will be back &#8211; in San Francisco on June 13, and in London on September 8!</p>
<h2>What we learned</h2>
<p>Here is our write-up of the conference &#8211; and some of yours:<br />
<a href="https://www.mindtheproduct.com/learned-mind-product-2016/" target="_blank">What we learned at Mind the Product</a> by Martin Eriksson<br />
<a href="https://medium.com/@nagandrea/the-state-of-the-art-in-product-management-fddbfe8b2616#.22q0wo3go" target="_blank">The State of the Art of Product Management</a> by Andrea Nagel<br />
<a href="https://medium.com/@erikstarck/mind-the-product-london-2016-summarised-a354e802bbb4" target="_blank">Mind the Product Summarised</a> by Eric Starck<br />
<a href="https://medium.com/@diddo/mind-the-product-2016-london-30ca56aa02ad" target="_blank">Mind the Product 2016</a> by Diyan M. (Diddo)<br />
<a href="https://medium.com/@AndysHVC/top-5-lessons-from-mind-the-product-624214a9ac2e" target="_blank">Top 5 Lessons from Mind the Product</a> by Andy Ayim<br />
<a href="https://medium.com/@ClrMobile/mind-the-product-2016-recap-driving-product-management-forward-c25270fff32a#.ikxjtnbxd" target="_blank">Driving Product Management Forward</a> by Clearbridge Mobile<br />
<a href="http://www.getadministrate.com/blog/mind-product-london-2016-conference-review/" target="_blank">Mind the Product Conference Review</a> by Administrate</p>
<h2>The Sketchnotes</h2>
<p><a href="https://www.flickr.com/photos/87908589@N08/albums/72157673771069641" target="_blank">Sketchnotes by Josh Hillier</a></p>
<h2>The Photos</h2>
<p><a href="https://www.flickr.com/photos/87908589@N08/albums/72157673636803940">Check out over 500 photos from our photographers on Flickr</a></p>
<h2>Your reactions</h2>
<blockquote class="twitter-tweet" data-lang="en">
<p lang="en" dir="ltr">Big congrats to <a href="https://twitter.com/bfgmartin">@bfgmartin</a> and the entire <a href="https://twitter.com/hashtag/mtpcon?src=hash">#mtpcon</a> team for yet another beautifully executed conference for the tech product community</p>
<p>&mdash; Marty Cagan (@cagan) <a href="https://twitter.com/cagan/status/782121722258477056">October 1, 2016</a></p></blockquote>
<p><script async src="//platform.twitter.com/widgets.js" charset="utf-8"></script></p>
<blockquote class="twitter-tweet" data-lang="en">
<p lang="en" dir="ltr">My brain is still recovering from <a href="https://twitter.com/hashtag/mtpcon?src=hash">#mtpcon</a>. Best conference I&#39;ve attended. Amazing work <a href="https://twitter.com/simplybastow">@simplybastow</a> <a href="https://twitter.com/simoncast">@simoncast</a> and <a href="https://twitter.com/bfgmartin">@bfgmartin</a></p>
<p>&mdash; Andy Robinson (@andyrobnsn) <a href="https://twitter.com/andyrobnsn/status/782902632251809792">October 3, 2016</a></p></blockquote>
<p><script async src="//platform.twitter.com/widgets.js" charset="utf-8"></script></p>
<blockquote class="twitter-tweet" data-lang="en">
<p lang="en" dir="ltr">I nearly gave up on conferences BUT <a href="https://twitter.com/hashtag/mtpcon?src=hash">#mtpcon</a> restored my faith in them. Why?<br />&#8211; Brilliant Ted-style speakers<br />&#8211; No Q&amp;As<br />&#8211; No reading off slides</p>
<p>&mdash; Denise Law (@deniselaw_) <a href="https://twitter.com/deniselaw_/status/782866137247838208">October 3, 2016</a></p></blockquote>
<p><script async src="//platform.twitter.com/widgets.js" charset="utf-8"></script></p>
<blockquote class="twitter-tweet" data-lang="en">
<p lang="en" dir="ltr">Massive thanks to the folks at <a href="https://twitter.com/MindtheProduct">@MindtheProduct</a> for such an amazing day yesterday &#8211; I&#39;m still trying to digest everything I learned!</p>
<p>&mdash; Simon Cross (@sicross) <a href="https://twitter.com/sicross/status/782134170009104384">October 1, 2016</a></p></blockquote>
<p><script async src="//platform.twitter.com/widgets.js" charset="utf-8"></script></p>
<blockquote class="twitter-tweet" data-lang="en">
<p lang="en" dir="ltr">Once again, another fantastic <a href="https://twitter.com/hashtag/mtpcon?src=hash">#mtpcon</a>, another great gathering of our product tribe, just keep hitting it out of the park guys.</p>
<p>&mdash; Keji (@KZAaaaM) <a href="https://twitter.com/KZAaaaM/status/782130646806396928">October 1, 2016</a></p></blockquote>
<p><script async src="//platform.twitter.com/widgets.js" charset="utf-8"></script></p>
<blockquote class="twitter-tweet" data-lang="en">
<p lang="en" dir="ltr">Awesome day at <a href="https://twitter.com/hashtag/mtpcon?src=hash">#mtpcon</a> today. Great to see the tribe, loads to write up, much inspiration. Unimaginable kudos to <a href="https://twitter.com/bfgmartin">@bfgmartin</a></p>
<p>&mdash; Graeme Goulden (@graemegoulden) <a href="https://twitter.com/graemegoulden/status/781935368694276096">September 30, 2016</a></p></blockquote>
<p><script async src="//platform.twitter.com/widgets.js" charset="utf-8"></script></p>
<blockquote class="twitter-tweet" data-lang="en">
<p lang="en" dir="ltr">20 years in <a href="https://twitter.com/hashtag/ProductManagement?src=hash">#ProductManagement</a> and I learnt a tonne today <a href="https://twitter.com/MindtheProduct">@MindtheProduct</a> Makes me realise why I love what I do. Thanks guys <a href="https://twitter.com/hashtag/mtpcon?src=hash">#mtpcon</a> 👏🏻👏🏻👏🏻</p>
<p>&mdash; Terry Cordeiro (@terryc_uk) <a href="https://twitter.com/terryc_uk/status/781928106407956481">September 30, 2016</a></p></blockquote>
<p><script async src="//platform.twitter.com/widgets.js" charset="utf-8"></script></p>
<h2>See you next year!</h2>
<p>Mind the Product Conferences will be <a href="https://www.mindtheproduct.com/mind-the-product-conferences-2017/" target="_blank">back in 2017 in San Francisco and London</a>!</p>


core/freeform

Product Management

How Arize found product-market fit amidst the AI wave: Aman Khan (Head of Product)

How Booking.com tackled a data quality crisis: Nimit Bhardwaj (Data Product Manager) – Product Unplugged

How you can drive business impact as a product manager by Matt LeMay at #mtpcon London 2025

How Atlassian transformed user frustration into product love

Why emotional connection drives successful products: Nesrine Changuel at #mtpcon London (Google, Spotify, Microsoft)

How to thrive as an AI product manager: Aman Khan at #mtpcon London 2025 (Director of Product, Arize AI)

The key principles of PLG: Leah Tharin at #mtpcon London 2025 (Product Advisor)

Inside Amex’s mobile app redesign – Jose Quesada at #mtpcon London 2025 (VP Product, Amex)

How to structure your product org- Trisha Price (CPO, Pendo)

How to craft a product vision: Ebi Atawodi at #mtpcon London 2025 (Director of Product, YouTube)

Thank you for our best ever #mtpcon

Martin Eriksson