Adrian Howard
Product Management Coach
Does your organisation have trouble keeping track of the big picture during product development? Are you working with an agile team concerned with delivering more stories rather than a great user experience? Have you ever ended up releasing a product that doesn’t actually solve the customer’s problem?
In this workshop you’ll learn how User Story Mapping can help. User Story Mapping is a collaborative practice that keeps the whole team focused on how and why customers use your product. Helping everybody deliver a great user experience together.
You’ll create story maps with your fellow attendees. You’ll see how they keep the whole team focussed on the customer’s experience. You’ll understand how they can be used to break down the customer journey into small chunks of work without losing sight of the big picture.
What you will take away from this workshop:
We all know that we build better products when we get more exposure to our users, but how do we get the most out of our time and target our efforts more effectively?
This is a workshop for product managers who need, or want, to do their own user research / user experience testing – how to start, how to do it and then presenting back in a way likely to get people excited about the results rather than dreading them.
The day will be focused on learning techniques that you can start using immediately – so we’ll be looking at:
Ask 10 people what a product roadmap is and you will get 10 different answers! This artifact is often misunderstood, yet an incredibly powerful if done right. Creating a great one is part art and part science. In this full-day session, we will talk through the purposes of a roadmap and a process for establishing your product’s vision, gaining alignment with your stakeholders, validating themes, and presenting to upper level execs in order to maximize your team’s impact.
Key questions to answer include:
How do we improve the way we prioritise to ensure that we’re delivering value quickly and not wasting our precious capacity to innovate? Since economics is all about scarcity, we can turn to economics to help us quickly discover, nurture and speed up the delivery of value.
The first essential building block is to understand the value. To help structure the conversation we will use a simple economic framework to surface the assumptions and drive to the economic impacts. The second essential building block is to understand the urgency. For this, we will look at different urgency curves to help us understand how value is likely to decay over time.
We will look at some simplified scenarios that help you put what you’ve learned about Value and Urgency into practice, then do the same for a real-life example from a real company. To help us learn about what the key assumptions where we will compare results across the group to help us understand what the value might be and the areas of greatest uncertainty.
You will learn how understanding Value and Urgency helps with managing demand from multiple stakeholders, prioritisation decisions, surfacing assumptions about where the value is, and how time-sensitive that value is, enabling the team to make better trade-off decisions, and changing the focus of conversations: less about cost and dates, more about value and urgency.
Julia Whitney Leadership Coach
Whether you’ve already been in product management for a few years, or are new to the job, stakeholder management is one the biggest factors in your success as a product manager. But many product managers say it’s also one of their biggest challenges. This workshop is designed to increase your knowledge and skills, and to give you practical tools to address these challenges, and to turn your relationships with stakeholders into productive and rewarding parts of your role.
You’ll bring your own stakeholder challenge into the workshop, and will leave with a bespoke plan that you can put into action as soon as you get back to the office. In the process you’ll learn theory, tools, attitudes and habits that you can bring to stakeholder management whatever your future brings.
Topics include:
If your work involves creativity, design, innovation or strategy, workshops will be a large part of what you do. You’ll need to get insights from users and clients, brainstorm with your team and regularly get together with colleagues for high-level discussions.
Running great workshops can transform projects. They help you to generate better content, participants will leave the workshop with more clarity and you’ll increase your capacity for delivering great work.
Who this workshop is for:
This one-day masterclass is interactive and practical. It’s both for complete beginners and people who have some experience but want to up their game and refresh their skills.
After this masterclass you will be able to:
What is covered:
The day covers tools and techniques that you can start using straight away, the knowledge and best practices that engage and motivate teams for creativity and innovation and practical methods for leading productive workshops:
Objectives and Key Results (OKRs) are a worldwide phenomenon, helping to drive the success of organisations like Google, Zynga, Oracle, Twitter, and many more. They are particularly suited to driving the alignment necessary for a high-performing cross-functional product team. But if not handled correctly, OKRs can quickly lead to silos, unethical behaviour, and demotivation.
How do the best-performing product cultures use OKRs? Topics we will cover:
We’ll also cover the most common what-if scenarios teams experience (or fear):
During this workshop, you’ll gain first-hand experience using OKRs throughout a simulated year-in-the-life of a product team, handling what goes wrong, adjusting course, and managing expectations. You’ll also get the chance to set OKRs for your team and get live feedback you can leverage when you get back to the office.
Joe Leech Product Strategy and UX Consultant
Use Jobs to be Done to improve your website, app and product design process
A practical, hands on way to understand how make the right product choices based on user needs. Use JTBD to uncover, plan and build innovative products. How JTBD can be used to advocate user centred design to senior stakeholders and unify product and marketing effort around a shared understanding of what users want to do. Perfect for product managers, UXers, business analysts and everyone planning and delivering product.
Through a series of fun, practical exercises you’ll learn:
Workshop Overview
Product Management Foundations is an overview course intended for individuals who hold the title of Product Manager, or have some working knowledge of the product development process. The intention of this course is to help product managers develop a broader understanding of their role. It seeks to answer the questions:
As such, the course is tightly focused on running an effective core team that is centered around inquiry-driven development process. You will improve your understanding of customer problems and perspectives, solution testing, delivery mechanisms, and team process.
What we’ll cover on the day
Product Management Foundations is a full-day workshop that is comprised of nine modules. Each module includes a lecture component on theory and practice, interspersed with up to three hands-on activities. This ensures that you are afforded an opportunity to apply and work with concepts in a setting that will answer questions and facilitate critical thinking. The following modules will be covered:
Things to reflect on before the workshop
Before your training workshop we ask that you take some time to consider the following questions. The more time time you take to consider your current situation, and the issues and challenges you face, the more you’ll gain from your training:
Key Takeaways
At the end of the workshop, you will be confident in your understanding of the role of a product manager, including a firm grasp of the concept of design thinking and how it is important. You’ll have a clear understanding of where the customer sits in the product practice, how to define and prioritise your customer personas, and how not to bias your customer research. You’ll go back to the office feeling confident in your ability to facilitate a goals conversation, and how to structure hypothesis for lean tests.
Workshop Overview
Product Management Essentials is an overview course intended for confident product managers who are looking to increase their strategic skills and influence. The intention of this course is to help product managers build a strategic layer onto their core product practices, and focus on the soft skills and influencing tactics that are often needed to ensure effective product delivery. It seeks to answer the questions:
This course is centered on the product manager’s role between the product team and the broader business. In order for teams to deliver effectively, they need buy-in and support from their stakeholders. You will gain an understanding of how to sharpen your product practice so that it becomes an alignment and educational tool.
What we’ll cover on the day
Product Management Essentials is a full-day workshop comprised of six modules. Each module includes a lecture component on theory and practice, interspersed with up to three hands-on activities. This ensures that you have an opportunity to apply and work with concepts in a setting that will answer questions and facilitate critical thinking. The following modules will be covered:
Before your training workshop we ask that you take some time to consider the following questions. The more time you take to consider your current situation, and the issues and challenges you face, the more you’ll gain from your training:
Key Takeaways
You will leave this workshop with the skills you need in order to build a strategic layer onto your core product practices. You will understand how to evaluate a potential product idea/change for value, and how to use process as an alignment tool within your company. You’ll go back to work with a firm grasp of where you should include your stakeholders as collaborators, understanding how to build effective relationships with said stakeholders, and with the ability to create a communication strategy with your organisation.
Workshop Overview
Every product manager understands that they need to gather evidence to help them make decisions and set the right strategy and priorities. However, simply having a huge data warehouse and analytics skill sets doesn’t help you ask the right questions or come to the right conclusions. So, how can product managers understand how to use data and metrics to add value to the customer’s journey and their businesses?
Geared towards working product managers who need to regularly gather data from different sources to make decisions, this full-day workshop offered by Mind the Product helps participants understand how to adopt a user-driven perspective on measurement, ensuring that your products are optimized for customer success.
This Product Metrics workshop is unique because it specifically focuses on the role of the product manager in driving a common understanding throughout the product development lifecycle.
What we’ll cover on the day
Divided into modules, each topic covered focuses specifically on the role that product managers should play in the process of metrics alignment and implementation: The workshop will be driven by a single business scenario, allowing you to work together in a hands-on way, tackling metrics questions similar to aa real-world situation.
The course covers:
Things to reflect on before the workshop
Before your training workshop we ask that you take some time to consider the following questions. The more time you take to consider your current situation and the issues and challenges you face, the more you’ll gain from your training:
Key Takeaways
At the end of the workshop you will understand how product managers work with metrics. You’ll go away with pragmatic, actionable insights that tie back into your job as a product manager, and specific details and scenarios about working with cross-functional teams to implement metrics tracking. You’ll also have a good understanding of the “One Metric that Matters” concept for various types of business models and stages.
Use maps to create value for your customer and your organisation
The definition of systems thinking is a “holistic approach to evaluating how a system’s parts relate, and how a system works over time.” Using systems thinking through system’s mapping in your product practice is critical for understanding risk and spotting opportunities for innovation.
Designed for working product managers who are striving to create product strategy, this training workshop will enable you to use maps effectively in order to make critical product decisions, communicate with stakeholders, and facilitate a shared understanding.
Not be confused with the process of story mapping, systems maps come in all shapes and sizes; user journey maps, experience maps, flows, etc. The key part of maps is that they help the people involved in building products understand the system(s) which underpin their organisation, customer base, workflow, etc. At the end of the session you’ll have the key tools and techniques necessary to effectively facilitate mapping sessions and achieve desired outcomes.
We will use a collaborative scenario in this training workshop to drive hands-on learning. Additionally, you will be prompted at the end of each exercise to reflect on actions or practices from your own products. The following topics will be covered:
– An overview of systems thinking and the utility of mapping
– Aligning on product strategy and discovery goals
– A tactical guide to maps, including:
– How to evaluate and decide on structure:
– Map creation process:
– How can product managers guide towards success?
– An interactive afternoon of collaborative map building
Before your training workshop we ask that you take some time to consider the following questions. The more time you take to consider your current situation, and the issues and challenges you face, the more you’ll gain from your training:
At the end of the workshop you will have the ability to use maps to achieve goals and outcomes within your organisation and will have a firm understanding of key mapping frameworks and scenarios. You’ll be able to identify the right map for the organisational challenge and have the tools needed to effectively facilitate collaboration on maps within your wider team. In short, you will have a plan for maintaining an effective use of maps and adopting them as a long term asset.
Robin Zaragoza Product Management Consultant
Understanding leadership for product teams
Product Leadership is a one-day, advanced course intended for product managers who wish to understand how to champion product practice, effectively lead their teams, and contribute to developing a healthy culture within their organisation. It is not intended for senior product leaders. If you are a senior product leader, VP, CPO, Director, or higher, please join us for our exclusive Leadership Forum which runs at the same time as these workshops.
The course seeks to answer the questions:
The course is focused on presenting concepts that frame how leadership connects with the individual, the team, and the larger organisation. It also deconstructs what leadership skills are, how to assess your current skill-set, and how to evaluate what your team could need in different scenarios. The workshop is driven by exercises that support participants’ ability to reflect and evaluate their needs.
Workshop
Workshop Overview
Product Management Foundations is an overview course intended for individuals who hold the title of Product Manager, or have some working knowledge of the product development process. The intention of this course is to help product managers develop a broader understanding of their role. It seeks to answer the questions:
As such, the course is tightly focused on running an effective core team that is centered around inquiry-driven development process. You will improve your understanding of customer problems and perspectives, solution testing, delivery mechanisms, and team process.
What we’ll cover on the day
Product Management Foundations is a full-day workshop that is comprised of nine modules. Each module includes a lecture component on theory and practice, interspersed with up to three hands-on activities. This ensures that you are afforded an opportunity to apply and work with concepts in a setting that will answer questions and facilitate critical thinking. The following modules will be covered:
Things to reflect on before the workshop
Before your training workshop we ask that you take some time to consider the following questions. The more time time you take to consider your current situation, and the issues and challenges you face, the more you’ll gain from your training:
Key Takeaways
At the end of the workshop, you will be confident in your understanding of the role of a product manager, including a firm grasp of the concept of design thinking and how it is important. You’ll have a clear understanding of where the customer sits in the product practice, how to define and prioritise your customer personas, and how not to bias your customer research. You’ll go back to the office feeling confident in your ability to facilitate a goals conversation, and how to structure hypothesis for lean tests.
https://www.mindtheproduct.com/mtpcon/london/workshops/
#mtpcon London
https://www.mindtheproduct.com/mtpcon/london/
2020-10-01
2020-10-02
London
London
Every year we bring together product leaders from around the world to explore the intersection of design, technology, and business, inspiring you to build better products.
The conference day itself (Friday, 2nd October 2020) brings together over 1,700 product people for a day of epic talks at the Barbican
Presenters and panelists
On 17th October, we held multiple hands-on, pre-conference workshops allowing attendees to deep dive into some new product and UX skills led by true experts:
