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Mind the Product

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How to build the right product culture during transformation – Joca Torres (Product Consultant)

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Why self-care is your secret weapon as a product manager

B2B product management

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🌎 <a href="https://www.mindtheproduct.com/world-product-day/" style="color:#FFFFFF;text-decoration:underline;">Happy World Product Day!</a> Be sure to celebrate product, yourself, and your peers today! 🎉

Context, intent, change, purpose, constraints – a model for communicating requirements

5 difficult conversations and how to have them

DoorDash eats Deliveroo while OpenAI makes its biggest buy: This week’s news roundup

Why great product managers think like therapists

Tools and techniques to scale product teams – Charlotte King (Lead Product Manager, eBay)

With his background in technical editing, community building and product marketing, Chris' approach to product management is inherently centered around user narratives. He spent the first few years of his career working with the B2B developer products, prototyped an experimental technical publishing platform along the way, and then kick-started the Mind the Product platform. You can find him at ProductTank, or on twitter as @camassey.

Product Manager

Chris Massey

<p><a href="https://twitter.com/sifter">Alex Watson</a> (at the time of recording, Head of Product at The Telegraph) takes us behind the scenes of a complex, rapid and responsive re-platforming of one of the UK&#8217;s largest news websites (up to 1 million unique users per month!)  What he reveals is that good story-telling is critical, as internal communication is essential when you&#8217;re running big projects &#8211; from keeping stakeholders on side to make sure multiple technical teams are all aware of what&#8217;s happening. Naturally, roadmaps, planning sessions and metrics all play a role, but they are a part of your product story, <em>not</em> the story itself.</p>
<h2>Challenges</h2>
<p>The obvious challenges with any large technical project are that there will be a <em>lot</em> of stakeholders (in the case of the Telegraph, business execs, journalists, users), and the platform&#8217;s architecture is tangled. Adding to that, they first had to build a team, and then the team nominated an ambitious deadline for themselves.</p>
<p>However, there are also &#8220;narrative challenges&#8221; for internal communication when working on any big project. It&#8217;s easy to scare people with an information overload, or to lose their buy-in with either too much or too little detail!</p>
<h2>Tell a Story</h2>
<p>The principles of good storytelling are crucial to communicating well, and clear communication is <em>essential</em> when working on a large project inside a large organisation. Structure your information, and your visuals, to tell a story and avoid scaring people. That means you need to care about details as well as overarching themes, and your story has to be believable (think timelines).</p>
<p>Make sure the purpose of your product development (and your story) is clear, and that will help the rest of the organisation buy into it. To help everyone build confidence, remember:</p>
<ul>
<li>Consider your audience (stakeholders) first</li>
<li>Remind people of the story</li>
<li>What&#8217;s your motivation?</li>
<li>Involve everyone in the planning and process</li>
<li>Build a common understanding</li>
</ul>


core/freeform

Product Management Skills

Why emotional connection drives successful products: Nesrine Changuel at #mtpcon London (Google, Spotify, Microsoft)

How to keep your head about generative AI (when everyone is losing theirs) by Claire Woodcock

How to F.A.I.L. better in product by Marc Abraham

10 years Wiser: Lessons learned from scaling Wise by Nilan Peiris

Fighting product-market drift by Dave Wascha

Experiment like a boss by Merissa Silk

How to find out what your customers want by Janet Bumpas

All product management should be focused on growth by Partho Ghosh

Product, dance, and pockets of brilliance by Pippa Topp

A quick look at decision supervision by Lucy Spence

Managing Internal Communication for Big Projects

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