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Context, intent, change, purpose, constraints – a model for communicating requirements

5 difficult conversations and how to have them

DoorDash eats Deliveroo while OpenAI makes its biggest buy: This week’s news roundup

Why great product managers think like therapists

Tools and techniques to scale product teams – Charlotte King (Lead Product Manager, eBay)

With his background in technical editing, community building and product marketing, Chris' approach to product management is inherently centered around user narratives. He spent the first few years of his career working with the B2B developer products, prototyped an experimental technical publishing platform along the way, and then kick-started the Mind the Product platform. You can find him at ProductTank, or on twitter as @camassey.

Product Manager

Chris Massey

<p><a href="https://twitter.com/wdowen">William Owen</a> (Founding Partner and Strategy Director at Made by Many) talks about his experience with clients like ITV and the BBC, and how the process of prototyping and making products in a Lean way changes culture at multiple levels within the organisation.</p>
<h2>Decision-Making and Culture Change</h2>
<p>Trying to introduce innovation within large organisations with a lot of inertia and an established way of operating can often lead to a gauntlet of circular, risk-averse meetings that amount to bureaucratic procrastination. Building prototypes, especially working prototypes, are a very quick way of resolving decision-making blockages. Once you have a prototype, have real data on how it functions, and can get a real sense of how it differs from the status quo (and what it offers for the future), a lot of debates based on supposition evaporate.</p>
<p>In addition to resolving endless debates, prototypes can also change the behaviour and culture of an organisation. In his examples from ITV and the BBC, William explains how building a prototype for potential new CMSws for the news services almost immediately led to journalists and analysts changing the way they created content. At least part of this was due to the new CMSes being a more accurate reflection of what consumers wanted from the services, and being designed around those needs &#8211; short-form video content, more text-based news, more up-to-date reporting. At the same time a huge part of the change was due to the change in what was technically possible for everyone in the organisation &#8211; speed of content production, easy access to anyone, and so on.</p>
<h2>Prototyping to Drive Change</h2>
<p>If there&#8217;s one thing to take away from this fascinating talk, it&#8217;s that a working prototype can be the fastest way to resolve a debate. It&#8217;ll help stakeholders understand the vision, and the <em>potential</em> of that vision. More importantly, it can literally change the behaviour and culture of your customers (internally and externally), if designed and deployed thoughtfully.</p>


core/freeform

What good product design looks like – Miguel Fernandez (VP of Product Design, Slack)

10x Product X Design: Product and research team collaboration by Jane Austin

Learnings from London: What is it like to hold Google in your hand?

Learnings from London: How to build a billion dollar app

Product Systems: How to manufacture lightning in a bottle by Oji Udezue

Product management meets UX design by Tanmay Goel, Emi Kwon, Simran Kaur

Designing a sustainable future by Leyla Acaroglu

Making Hard Product Decisions for All the Right Reasons

Product Vision 2020

The Importance of Empathy, By Jack Sheppard

The Importance of Prototyping for People & Culture

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