Enhancing Product Thinking with 5 Slides (and Practice), by Fanni Fejes "Product people - Product managers, product designers, UX designers, UX researchers, Business analysts, developers, makers & entrepreneurs December 12 2020 True Alignment, best practice, Facilitation, organisational alignment, Product Management Best Practices, Product Management Tools, startup product management, startups, Team Alignment, toolkit, tools, Mind the Product Mind the Product Ltd 387 Fanni Fejes talks about 5 Slide product and practice Product Management 1.548

Enhancing Product Thinking with 5 Slides (and Practice), by Fanni Fejes


Fanni Fejes shares a powerful coaching tool that is used at Founders Factory to help entrepreneurs develop a strong product mindset. They realised early that product management doesn’t scale, but that successful startups hinged on the founders developing a strong product mindset. To move from that problem statement to the desired outcome, they decided to help ingrain a product mindset via structured product coaching.

To help entrepreneurs hone their product mindset, they needed to work on both theory and practice. The toolkit includes:

  • A curated reading list,
  • A coaching framework,
  • Product skills / knowledge self-assessments,
  • Peer-based learning (regular product forums)
  • Regular retrospectives
  • And facilitated meetings (e.g. demos of what a product mindset “looks like”)

And while that’s an incredibly comprehensive approach, the team was still hearing the same questions over and over again.. “Are there any frameworks / tools that I should be using?”, “What are the best practices?”, “How do I know if these outputs are good / bad?”

5 Slide Product & Practice

To try and help their members make better product decisions more confidently, Fanni developed a quick & easy way to understand product management tools & frameworks. The premise is simple – an introduction to a product tool or practice, followed by a hands-on example of how to deploy it, followed by a round of feedback. The goal was simply to help participants develop confidence in what tools they should be using, and why.

Each session lasts 1 hour, involves 5-10 people, and features jut 5 slides:

  • An introduction to the topic / tool
  • When is it useful?
  • Some tips, tricks, and gotchas
  • Good / bad examples of how to use it
  • An explanation of the example task.

From there, participants practice using the tool / framework on a hypothetical example (based on a real scenario), followed by presentations to the group and a round of feedback.

Overall, the results have been very successful! NPS, qualitative feedback, and tool retention are all impressively high, and they’ve even discovered that this approach can be a powerful alignment tool! Helping people develop product thinking, as well as empathy with both customers and product managers, is a great way to frame conversations and highlight potential cognitive biases and silos. Given that that’s a huge part of what product management is about, tools like this are definitely worth adding to your arsenal!