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🌎 <a href="https://www.mindtheproduct.com/world-product-day/" style="color:#FFFFFF;text-decoration:underline;">Happy World Product Day!</a> Be sure to celebrate product, yourself, and your peers today! 🎉

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Product Management

Sunday Rewind: Scaling from 60 to 1,000 people

Martin Eriksson has 25+ years experience building world-class online products in both corporate and start-up environments for global brands such as Monster, Financial Times, Huddle, and Covestor. He is the Founder of ProductTank, the Co-Founder and Curator of Mind the Product, and a Product Partner at leading venture capital fund EQT Ventures. He is also the author of the best-seller <em>Product Leadership, How Top Product Leaders Launch Great Products and Build Successful Teams</em> (O'Reilly, 2017).

Martin Eriksson

<p>Last year we celebrated the first ever <a href="http://worldproductday.com/" target="_blank" rel="noopener noreferrer">World Product Day</a> &#8211; a day all about shining a spotlight on our global tribe of product people, connecting local communities with each other, highlighting the craft of product management, and having fun along the way. On May 15, we’re back again, and this year it’s bigger and better than ever.</p>
<p>World Product Day 2018 was a celebration of the first-ever ProductTank meetup which took place on 23 May 2010. That first ProductTank took place in a small bar in London, and 25 interested people turned up.</p>
<p>Although the ProductTank community has grown significantly since then &#8211; there are now meetups in more than 180 cities around the world &#8211; the original spirit of a community run by (and for) product people still holds true. On World Product Day 2018, we harnessed the power of that global community by bringing together:</p>
<ul>
<li>A global community of over 150,000 passionate product people</li>
<li>ProductTank meetups in 90 cities, covering 43 countries (you can find all 175+ ProductTank meetups <a href="https://www.mindtheproduct.com/producttank/" target="_blank" rel="noopener noreferrer">here</a>)</li>
<li>Over 20 hours of great ProductTank content, starting in Australia and finishing on the US West Coast</li>
</ul>
<p>We reached over 12 million people online across the globe throughout World Product Day.</p>
<blockquote class="twitter-tweet" data-lang="en">
<p dir="ltr" lang="en">Happy <a href="https://twitter.com/hashtag/WorldProductDay?src=hash&amp;ref_src=twsrc%5Etfw">#WorldProductDay</a> from our <a href="https://twitter.com/hashtag/producttank?src=hash&amp;ref_src=twsrc%5Etfw">#producttank</a> community here in San Francisco! <a href="https://twitter.com/LinkedIn?ref_src=twsrc%5Etfw">@LinkedIn</a> <a href="https://twitter.com/bfgmartin?ref_src=twsrc%5Etfw">@bfgmartin</a> <a href="https://twitter.com/simplybastow?ref_src=twsrc%5Etfw">@simplybastow</a> <a href="https://twitter.com/simoncast?ref_src=twsrc%5Etfw">@simoncast</a> our way of saying thank you for starting Product Tank 8 years ago! <a href="https://t.co/KoKsFerkED">pic.twitter.com/KoKsFerkED</a></p>
<p>— Julie (@juliestanescu) <a href="https://twitter.com/juliestanescu/status/999475458935681025?ref_src=twsrc%5Etfw">May 24, 2018</a></p></blockquote>
<p><script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script></p>
<blockquote class="twitter-tweet" data-lang="en">
<p dir="ltr" lang="en">From <a href="https://twitter.com/hashtag/ProductTank?src=hash&amp;ref_src=twsrc%5Etfw">#ProductTank</a> <a href="https://twitter.com/hashtag/Canberra?src=hash&amp;ref_src=twsrc%5Etfw">#Canberra</a> wishing you all a happy <a href="https://twitter.com/hashtag/worldproductday?src=hash&amp;ref_src=twsrc%5Etfw">#worldproductday</a>! <a href="https://twitter.com/hashtag/prodmgmt?src=hash&amp;ref_src=twsrc%5Etfw">#prodmgmt</a> <a href="https://t.co/XXRSVFpRbu">pic.twitter.com/XXRSVFpRbu</a></p>
<p>— Mariam Ibraheim (@_mibraheim) <a href="https://twitter.com/_mibraheim/status/999159226709655552?ref_src=twsrc%5Etfw">May 23, 2018</a></p></blockquote>
<p><script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script></p>
<p>We also saw people spontaneously tweet their personal stories about how they’d become product managers:</p>
<blockquote class="twitter-tweet" data-lang="en">
<p dir="ltr" lang="en">After working out that I wasn’t a developer during my Web Computing degree and placement, I joined the Trinity Mirror Digital team as Digital Producer where I discovered <a href="https://twitter.com/hashtag/prodmgmt?src=hash&amp;ref_src=twsrc%5Etfw">#prodmgmt</a>, became a BA, then a PO, and I’m now a Product Manager at <a href="https://twitter.com/TeamOngosa?ref_src=twsrc%5Etfw">@TeamOngosa</a> 👌🤠 <a href="https://twitter.com/hashtag/WorldProductDay?src=hash&amp;ref_src=twsrc%5Etfw">#WorldProductDay</a></p>
<p>— Steve Farrugia 🇹🇭 (@stevefarrugia) <a href="https://twitter.com/stevefarrugia/status/999223742290161666?ref_src=twsrc%5Etfw">May 23, 2018</a></p></blockquote>
<p><script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script></p>
<p>It was wonderful to read so many personal stories from people talking about their path into product management. <a href="https://twitter.com/search?q=%23worldproductday&amp;src=typd" target="_blank" rel="noopener noreferrer">Twitter</a> was ablaze with updates from local ProductTanks and the livestreaming of events.</p>
<p>This year, we’re excited to unite the product community once again and have planned a multitude of activities to encourage conversations about our craft and connecting people from one side of the globe to another. There are over <a href="http://worldproductday.com/">90 local meetups</a> happening across 40 countries worldwide, livestreaming of events, <a href="https://twitter.com/search?q=%23worldproductday&amp;src=typd">online conversations</a>, and more.</p>
<p>ProductTank Birmingham and Regional ProductTank Co-Ordinator (Europe), <a href="https://www.meetup.com/ProductTank-Birmingham/members/70286512/profile/?returnPage=1" target="_blank" rel="noopener noreferrer">Keji Adedeji</a> said of World Product Day:</p>
<blockquote><p>World Product Day really galvanised our local product people, participating in an event which celebrates our part in the wider global product community. It brought together our regular attendees as well as attracting new members of the product community who have since become regulars.</p></blockquote>
<p>See <a href="http://worldproductday.com/">what meetups are happening near you</a>, download our handy <a href="http://worldproductday.com/wp-content/uploads/2019/05/World-Product-Day-Team-Guide-2019.pdf">&#8216;World Product Day Team Guide&#8217; PDF</a> for ideas of what you can do with your team in the office, and get online to <a href="https://twitter.com/search?q=%23worldproductday&amp;src=typd">join in with the conversation</a> and to connect with and celebrate our amazing global product community.</p>
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It’s World Product Day 2019 – the World’s Largest Product Management Event

It’s World Product Day 2019 – the World’s Largest Product Management Event

Martin Eriksson

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