post

Footer About

Footer Contribute

Footer Get Involved

Footer Links

Mind the Product

Product Management

How to craft a product vision: Ebi Atawodi at #mtpcon London 2025 (Director of Product, YouTube)

Guest Post

A storytelling framework to effectively define a problem

B2B product management

Artificial Intelligence (AI) & Machine Learning (ML)

Building Product Teams

Business Strategy

Data Driven Product Management

Digital Transformation

Diversity and Inclusion

Minimum Viable Product

OKRs

Prioritisation

Product Design

Product Research

Product Development Process

Product Ethics

Product Discovery

Product Leadership

Product Management Career

Product Strategy

Stakeholder Management

🌎 <a href="https://www.mindtheproduct.com/world-product-day/" style="color:#FFFFFF;text-decoration:underline;">Happy World Product Day!</a> Be sure to celebrate product, yourself, and your peers today! 🎉

UK hiring managers reveal the realities of hiring product managers

YouTube expands subscription strategy with Premium Lite pilot

Why thinking commercially is now an essential skill for product managers

The best resources for product managers in 2025

Hiring trends, Duolingo, and DeepSeek: February’s top product management reads

Eira is an editor for Mind the Product. She's been a business journalist, editor, and copywriter for longer than she cares to think about.

Eira Hayward

This week’s Sunday Rewind takes us back to a 2022 post from Finnish product designer <a href="https://www.linkedin.com/in/lassial/?originalSubdomain=fi" target="_blank" rel="noopener">Lassi Liikkanen</a> that runs through five steps to getting engaged with product strategy.
The first step is to digest the business strategy, says Lassi. This means starting with observations of what pieces of strategy are offered “top-down” from the rest of the organisation and looking at how the company is organised &#8211; hierarchies, amount of autonomy and so on.
Next you should establish the product vision. Says Lassi: “Vision is intended to be a more stable element than strategy because navigating to the goal of your vision will likely be a long journey that requires several adjustments—revisions of strategy—on the way. Strategy will likely be updated every year or two, vision less frequently.”
The next step is to set the base ingredients for the product strategy.
Step four is to focus, and Lassi runs through some examples of how to proceed with this.Finally you should put the strategy into practice and assess its success.
He concludes by saying that product strategy work is about securing product success by making sure you are focused on doing the most important things.
Read the original article in full: <a href="https://www.mindtheproduct.com/product-strategy-for-beginners-part-2/" target="_blank" rel="noopener">Product strategy for beginners, Part 2</a>

core/freeform

International strategy with a 360 view by Chris Butler

Placing product bets on your roadmap by Indicative

Incomplete by design – Matt LeMay at MTP Engage Hamburg 2022

Building an effective product strategy – four key takeaways

Learnings from London: Critical thinking for product teams by Teresa Torres

Learnings from London: Going from Meh to Awesome by Shiva Rajaraman

Learnings from London: How to build a billion dollar app

Using principles to make better decisions faster by Martin Eriksson

How to build for creators by Peter Yang

Jedi discovery and delivery by Lisa Mo Wagner

SUNDAY REWIND: Product strategy for beginners, Part 2

ProductTank Vilnius

ProductTank Belfast

ProductTank Curitiba

ProductTank Lausanne

ProductTank Malmö

ProductTank München

ProductTank Oxford

ProductTank Barcelona

ProductTank Buenos Aires

ProductTank Madison

ProductTank Bangalore

ProductTank Hyderabad

ProductTank Chandigarh

ProductTank Köln

ProductTank Norwich

ProductTank Bangkok

ProductTank Cluj-Napoca

ProductTank Heidelberg

ProductTank Manchester

ProductTank Newcastle Upon Tyne

ProductTank London

ProductTank Philadelphia

ProductTank Jacksonville

ProductTank Chicago

ProductTank Reston

ProductTank Brisbane

ProductTank Edinburgh

ProductTank Valencia

ProductTank Paris

ProductTank Exeter

ProductTank Birmingham

ProductTank Porto

ProductTank Raleigh

ProductTank Phoenix

ProductTank San Francisco

ProductTank Hong Kong

ProductTank Prague

ProductTank Bratislava

ProductTank New York

ProductTank Kansas City

ProductTank Orlando

ProductTank Dallas

ProductTank Tokyo

ProductTank Madrid

ProductTank Leeds

ProductTank Zürich

ProductTank Perth

ProductTank Richmond

ProductTank Charlotte

ProductTank Seattle

ProductTank Portland

ProductTank Los Angeles

ProductTank Des Moines

ProductTank Bucharest

ProductTank Bielefeld

SUNDAY REWIND: Product strategy for beginners, Part 2

Eira Hayward

Read more

Comments