Empowered Product Teams by Marty Cagan "Product people - Product managers, product designers, UX designers, UX researchers, Business analysts, developers, makers & entrepreneurs May 05 2020 True #Mtpengage, empowered product teams, MTPEngage Hamburg 2019, product leadership, Product Management Skills, Mind the Product Mind the Product Ltd 367 Product Management 1.468

Empowered Product Teams by Marty Cagan

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At this year’s MTP Engage conference in Hamburg I had the pleasure to introduce my personal product management idol Marty Cagan to our audience. He spoke about one of his favourite topics: empowered teams.

He started by asking the question why more companies don’t truly empower their teams – because everybody knows that empowered teams are more successful. The reason teams are not truly empowered, he explained, is always due to a lack of trust. Many companies still operate a top-down approach with product managers and their teams usually executing orders from the top.

You can’t hold the team accountable if YOU give them the roadmap. They’re only accountable if they’re also …

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