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Formerly a sociologist at Wikipedia and a social experience designer at Yahoo!, Cathy is now a Product Manager at IPC Media.

Cathy Ma

<p><a href="http://mindtheproduct.com/wp-content/uploads/2011/03/seven.jpg"><img loading="lazy" decoding="async" src="http://mindtheproduct.com/wp-content/uploads/2011/03/seven-300x216.jpg" alt="" title="seven" width="300" height="216" class="alignleft size-medium wp-image-236" srcset="/wp-content/uploads/2011/03/seven-300x216.jpg 300w, /wp-content/uploads/2011/03/seven.jpg 447w" sizes="(max-width: 300px) 100vw, 300px" /></a>About a year ago I started a soul-searching process.  I was &#8216;suffering&#8217; from professional schizophrenia.  I started my career as researcher on the sociology of Wikipedia with the emphasis on community dynamics and trust, then joined Yahoo! as their community go-to person.  I contributed product ideas, helped them formed their European objectives, and did some independent consulting there after with clients including Vodafone.  There are bits and pieces that I am passionate about &#8211; bringing people together to deliver good products for the users, delivering user support system, working with legal and tech to ensure things are done right&#8230;  I was called a consultant, a manager, an experience designer.</p>
<p>What happened then was a series of serendipitous encounters and I ended up <a href="http://www.mediaweek.co.uk/news/1008932/IPC-recruits-social-media-executive-Vodafone/">joining IPC Media as their Social Media Product Manager</a>.  Now that&#8217;s interesting and exciting, it&#8217;s the first time I truly do something that I was meant to do &#8211; deliver products that solve problems, and enhance user&#8217;s user experience.</p>
<p>Oh wait, I&#8217;m actually a, urm, product manager?</p>
<p>The presentation below highlights the top 7 things I wish I knew before I became a product manager, hope you&#8217;d find it useful, too!</p>
<p><iframe loading="lazy" src="//www.slideshare.net/slideshow/embed_code/key/40hJZV4xBpYqSR" width="595" height="485" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" style="border:1px solid #CCC; border-width:1px; margin-bottom:5px; max-width: 100%;" allowfullscreen> </iframe></p>
<p>Feel free to let us know what other tips I have had missed, and definitely don&#8217;t miss out on the book list.  This is just my 1%, but I&#8217;m sure you guys would have lots more to contribute.</p>
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Product Management Tools in Everyday Life – Oisin Zimmermann (ProductTank Oslo)

The Importance of Listening to Your Customers by David Cancel

Finding “Product-Me” Fit

Product, management, and communication by Andreas Thorsheim

Product Management Fundamentals

How to avoid screwing up technology (and how product managers can help)

7 things I wish I knew before I became a product manager

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7 things I wish I knew before I became a product manager

Cathy Ma

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