LATEST POSTS

Creating Digital Products & Services at The Guardian

BY Chris Massey on April 19, 2016

Nick Haley, Head of UX at Guardian News Media, joined us at ProductTank at the BBC to give us practical examples of how his team is becoming more agile and how digital products are iterated every day with real users, breaking his thoughts down into five core principles. 1 – Know Your Audience The UX […] Read more »

Surprising Stories of User Growth - Lessons Learned at Mail.Ru

BY Olya Kuritsyna and Oleg Parinov on January 18, 2016

As product managers, we are used to dealing with users: communicating with them, trying to understand their needs, showing them product ideas and getting their feedback. That’s at the core of what we believe product management basically is. We use several tools like user stories and personas, surveys and usability tests, A/B tests and experiments, […] Read more »

Avoiding product management whiplash

BY Hemal Kuntawala on November 27, 2014

I recently spent time with some new product managers and nearly all of them commented on how they found it difficult juggling the different disciplines involved. They’re right, there is a lot to juggle, and the context switching can cause some serious whiplash and brain-drain. Each phase of product development requires a different perspective, almost […] Read more »

Video: Turning Commoditised Products into Value-adding Services

BY Janna Bastow on November 18, 2014

This video captures Tim John’s talk from October’s ProductTank, which was about “Every product is a service waiting to happen” Tim Johns is a product manager for Hive – British Gas’ corporate start-up. He has been responsible for the development of the Hive Active Heating service, launched in October last year. Prior to his current […] Read more »