LATEST POSTS

Is it Time to Invest in Redesigning my Digital Product?

BY Mehmet Perk on January 26, 2021

Is it time to invest in redesigning my digital product? It is a question that many product leaders need to answer. This is an article to help you make the decisions by giving you contextual information and concrete examples. Some design activities can be applied as iterative improvements, like changing certain user flows to increase […] Read more »

The Biggest Missing Element in Most Product Experiences, According to Behavioural Science (Does Yours Have It?)

BY Kristen Berman on October 27, 2020

Libby was new to backpacking. Her first trip was a 4-day trek through the Sierras with a good friend who was far more experienced. Before setting off, they downloaded an app that tracked their speed, elevation gain and miles. At the end of the first day, they were eager to see how far and fast […] Read more »

The Blind Spots of B2B Product Vendors (And How to Fix Them)

BY Manohar Sreekanth on August 6, 2020

One of the interesting things about developing software in the Business-to-Business (B2B) space is that you often don’t know what users need, even when you think you do. Such blind spots may not be entirely your fault. Early in my career, I developed a software distribution tool for a CRM solution that ran on the […] Read more »

The Black Mirror Test - Roisi Proven on The Product Experience [Rebroadcast]

BY The Product Experience on March 25, 2020

A couple of things we’re hearing people talk about a lot this week are how they’re adjusting to working in a different way, and how they are adjusting their strategies to deal with the current situation. These are situations that are fraught with the possibility for unintended consequences – something Roisi Proven covered in her […] Read more »

Why you should build for people, not for users

BY Andreea Ion on January 31, 2020

In this guest post, experience Product Manager, Andreea Ion explains why product managers need to solve user problems in a way that offers a great experience and makes them feel as though they’re understood. […] Read more »

Overcoming Cognitive Biases That Reduce Feature Adoption

BY Jonathan Senin on January 30, 2020

In this blog post, I’ll explore how momentum behavior, loss aversion, and the default effect can influence the adoption rates of product features and give examples of how you can address these hurdles. We humans are resistant to change, which can be an obstacle when introducing new product features to the marketplace. App developers, marketers, […] Read more »

Wireframes Aren’t Just for Designers

BY Leon Barnard on January 24, 2020

Wireframes are often underused in the product development process but, as I’ll explain in this post, they can be invaluable in facilitating communication and knowledge transfer. Using pen and paper to sketch out concepts and designs for software began with the birth of the graphical user interface (GUI) in the 1980s. It was a simple […] Read more »

Joe Leech: A Scientific Approach to Product

BY Eira Hayward on January 21, 2020

If you work alongside Bristol-based product strategy and UX consultant Joe Leech then chances are you’ll also work alongside his dog Little Dude. The fox terrier travels everywhere with him – to London once a week, wherever it is, where Joe goes, he goes. That said, you’d be lucky to find yourself working alongside Little […] Read more »

How we Built a Ride-Hailing app for the Polish Market

BY Katarzyna Malecka on November 7, 2019

Faced with the continual need to fix bugs and having to work with outdated code, the team at Polish cab-hailing app iTaxi realised a need to go back to basics and opt for a complete rebuild of our app. This is how we did it. Based in Poland, iTaxi is a ride-hailing platform that connects […] Read more »

The Black Mirror Test - Roisi Proven on The Product Experience

BY The Product Experience on July 31, 2019

Roisi Proven is a true product person: she has a penchant for imagining the worst, which she’s turned into a superpower to put all of her product decisions through a rigorous ethics test.  That’s useful – but she’s also found a way for you to engage your team in a creative way, using the model […] Read more »