LATEST POSTS

Video: Mobile Product Design for the Real World

BY Janna Bastow on March 7, 2014

Building for the mobile era today is akin to the early television era.  We’re right at the beginning and we’re just starting to see the effects of the mobile revolution.  Think, the first real mobile app store is only 6 years old. Runar Reistrup (@runarreistrup), CEO at Depop, was building for mobile years prior, when there Read more »

Video: The Coolest Job in the World

BY Janna Bastow on January 31, 2014

Imagine being just like James Bond. When 007 walks into an exclusive bar, the barman recognises him and pours his vodka martini (shaken not stirred, of course). You don’t see Bond having to pull out his wallet to pay, he is automatically extended credit.  At ProductTank January, Yuval Samet (@yuvalsamet) of Klarna talks about how they Read more »

Video: Stripe uses Product as a Competitive Advantage

BY Janna Bastow on January 24, 2014

How can an API for payments, admittedly not the most alluring of products, still garner so much love from its users? Andy Young (@andyy) asked the same question at ProductTank January. Andy works on UK things at Stripe, a company in the payments space that just yesterday got funded with a valuation of $1.75B, talked Read more »

Product Management in Online Payments

BY Jock Busuttil on January 21, 2014

We kicked off 2014 with January’s ProductTank London on product management in online payments.  An eager crowd mixing first-timers and regular attendees awaited our two guest speakers, Andy Young (@andyy) from Stripe and Yuval Samet (@yuvalsamet) from Klarna. Product as a Competitive Advantage First up was Andy Young (@andyy), who is responsible for “UK things” Read more »

Video: How to love A/B and Multivariate Testing

BY Janna Bastow on December 26, 2013

Running a multivariate test or even a simple AB test can be daunting. With each variation, there are additional tests to be run and measured, and it can all get overwhelming very quickly.  At ProductTank October, Alex Smith, the Site Development Manager at Charles Tyrwhitt, showed us what he measured and why, and talked about Read more »

Video: Using Data & Insight in Developing New Products

BY Janna Bastow on December 23, 2013

Taking an idea from crazy pub conversations to launch can be a daunting and difficult process. At ProductTank October, Jo Binding, the former General Manager of Strategy & Product Development at BT Sport made a case for using analytics effectively every step of the way. Jo covered off the analytics that were involved in the Read more »

Making Trade-Off Decisions in Product Management

BY Janna Bastow on July 26, 2013

ProductTank July was all about making those tough trade-off decisions in Product Management. We heard from Harry Jones, co-founder and CPO, at Top10.com and Azmat Yusuf, founder and CEO of Citymapper, before witnessing a mock debate between Mixcloud co-founder, Nico Perez and Moonpig.com, product director, James Henson . First up was Top10.com’s Harry Jones,  who Read more »

Video: Compromising Beauty In Product Design

BY Janna Bastow on July 12, 2013

In our E-Commerce and M-Commerce themed ProductTank, Aziz Musa (@azizmusa), the digital director at Pegasus, talked about his own experience in e-commerce, pulling all-nighters with his team to get the mobile experience at Photobox up to scratch. He explored what compromising on beauty does to your customers, partners, organisation and even your soul. Aziz Musa Read more »

Product Management In M-Commerce And E-Commerce

BY Janna Bastow on July 4, 2013

ProductTank June focused on Product Management In M-Commerce and E-Commerce, looking at what product managers need to consider when building online and mobile shopping experiences. We learned a lot from insightful talks by Tara Etherington (Ribot), Aziz Musa (Pegasus) and Dave Martin (Pocket Recruit), who drew from their own experiences. The event was curated by Read more »

Video: Product Management in Games at King

BY Simon Cast on June 13, 2013

Presenting at ProductTank May London, Catharina Lavers Mallet (@catharinamallet), head of studio at King, told us all how product management in games is different – it’s about fun, not necessarily about solving problems. Read more »