Product Strategy

In working at Seedcamp and helping over 100 startups understand product thinking, Taylor Wescoatt has learned some valuable lessons he’d like to share, together with some real-world examples to drive the point home! Being the first product manager at a startup typically means being the 10th or 15th employee, and recognizing that – although product Read more »

Product management teams often ask themselves if third-party integration is right for their software product roadmap. The thinking is that you should integrate with products such as Salesforce and Slack, because you never would want to try to build those sorts of products by yourselves. Because of this, look through product management job descriptions and you’ll Read more »

In this in-depth and inspiring talk, Keela Robison, Founder and CEO PM Loop, unpacks what vision is, why it matters and how to find it. Crucially, she demonstrates how to communicate and reinforce vision to your team by sharing an incredible 30 practical strategies for meaningfully tying your vision to all that you do. Spoiler Read more »

Understanding your product and portfolio strategy is not just a question of features, but also of customer segmentation and staying focused. Rich Mironov talks to ProductTank San Francisco about some of the most common reasons software companies fail, and the secret is that it’s nothing to do with engineering. It’s building the wrong thing, or being unable Read more »

Due to the high demand following our workshops at 2014 MTP.con, we are pleased to announce four new ways to develop your product management skills, each being taught by true experts in each of their specialisation areas. These four separate all-day sessions, held on Friday March 27th, will only hold 30 attendees because we know Read more »

How do you know whether a product idea is going to succeed if you build it and take it to market?  If you’ve ever been part of a startup, or if your organization has launched a new products, you know how precarious the effort can be. Sure, there is Lean methodology for discovering product-market fit, Read more »

Why is it that some products take off while others fall flat? There are many tactical reasons we can point to such as timing, competition, or product-market fit. Fundamentally though, there is one consistent truth regardless of the reason we may determine: some products create value for the market they’re serving, and some simply do Read more »

One of the shortcomings of a product manager is to assume that markets which are geographically close are also culturally and socially similar. This is often the case for Germany, which, although situated comfortably in the centre of Europe, is in several ways quite different to the countries which surround it. I’d like to share Read more »