LATEST POSTS

Agile, Empathy, and 12 Steps... What we Learned at MTP Engage

BY Emily Tate on April 23, 2018

MTP Engage returned to Hamburg last week as the largest gathering of product people in Germany for the second year in a row. Over 350 product people gathered to make new connections, share experiences, and learn from 20 amazing speakers. This is Your Tribe Martin Eriksson, Arne Kittler, and Petra Wille opened the day by welcoming Read more »

How Going Part-Time Made me a Better Product Manager

BY Jonathan Waddingham on April 18, 2018

In 2013, before Shared Parental Leave was a thing in the UK, I decided that I wanted to change my work-life balance from full-time to a four-day working week with one day of childcare. Here’s how it made me a better product manager. Read more »

How Squarespace Addressed its Hidden Customer Segments

BY Tremis Skeete on April 16, 2018

Matthew Zito is director of product management at DIY website builder Squarespace, a business whose mission is to make beautiful products to help people with creative ideas succeed. He graciously joined us at ProductTank NYC to talk about some interesting work his team had done to address the needs of a customer segment which they had Read more »

More Than Great Products: A Journey to Product/Market Fit

BY Liam Smith on April 6, 2018

Once upon a time I believed that to be a successful product manager, I simply had to create great products. The rest would fall into place, right? Not quite. I this post I’ll explain how I learned the importance of being obsessed with the market – the problems people are facing and the people facing Read more »

Mapping Experiences by Jim Kalbach

BY Tremis Skeete on April 4, 2018

Jim Kalbach is a respected author, speaker, and instructor in information architecture and UX strategy and currently Head of Customer Success at online whiteboard business Mural. His latest book, Mapping Experiences (O’Reilly, 2016), focuses on the role of visualizations in strategy and innovation and in this talk from ProductTank New York he discusses the roles Read more »

Pizzas, Minivans, and the Innovation Core Team

BY Noel Sobelman on April 3, 2018

We’ve all been aware of the benefits of organizing your team with a small, cross-functional core team structure since the early 1990s when Wheelwright and Clark published their seminal research in “Revolutionizing Product Development”. My colleagues and I used to joke that your entire core team should be able to fit inside a minivan. Today, Read more »

Four Questions That Will Lead to Better Prioritization

BY Lisa Long on March 28, 2018

Making sure that you and your team are working on the most important thing at any point in time is part of the fun and headache of being a product manager or a product leader.  Many times looking at the backlog list or strategic priorities will just cause your eyes to glaze over as you Read more »

What Product Managers Can Learn From Sailors

BY Peter Davies on March 23, 2018

As both a keen sailor and product manager, I have come to realise that there are some interesting lessons to be learnt from sailing that could also be usefully applied to product management. Both disciplines are a blend of art and science, both have built-in constraints, and both require continuous learning because their environments are Read more »

Let's get Physical: Product Management for Manufactured Products

BY Dustin Levy on March 21, 2018

Manufactured products can seem like a daunting area to tackle if you’re not used to hardware and manufacturing processes. In this series of posts, I’m going to examine a hypothetical scenario where you’ve been given product management responsibility for transforming a line of pedometers into a line of advanced fitness trackers and health monitors for Read more »

Growing up Lean: Lean Strategies for Maturing Products

BY Janna Bastow on March 20, 2018

Building an MVP and launching a product is actually the easy part. It’s much more difficult to manage a product in its maturity or decline stages, so I wanted to tackle the challenges of a product that’s past its initial growth stage, and share some tips on: – How to avoid becoming a feature factory, Read more »