Product management
LATEST POSTS
How to Gain Agency - or Outrun a Bear
When I lived in British Columbia, Canada, I used to go running in the forests behind our house. My housemate (appalled at the idea) insisted that I run with his dog to keep the grizzly bears away. At the end of one run I was chatting with a neighbour, a retired Canadian mountain guide with Read more »
Using Embedded Analytics to Drive Revenue
Five years ago, including embedded analytics in an application was a powerful way for product teams to differentiate their applications, reduce customer churn, and charge more for their products. Users were thrilled with the bells and whistles of charts, graphs, and dashboards in the applications they already used, and they were often willing to pay Read more »
The Parable of Frank de Boer - Evolution, not Revolution in Building Product Teams
The Parable On June 26, 2017, English football team Crystal Palace enthusiastically announced the appointment of the great Dutch defender Frank de Boer as its new manager. Admittedly he was joining after a disappointing spell in Italy, but his success with the Dutch champions, Ajax, with whom he won the Champions League four consecutive times, Read more »
Turn Your Release Notes Into a Content Marketing Machine
If you’re in a product company the chances are that you’ve developed some process of informing your users about new features. This could be in the form of a blog post or as a notification within the UI. But it doesn’t have to stop there. Spending a bit more effort on the process can help Read more »
The history and evolution of product management
Both new and experienced product managers often ask where this role came from and why it seems to have so much crossover with other roles such as Marketing and UX. While there’s no definitive history of product management, it’s often useful to consider our roots and understand how the role evolved over time. If nothing else it helps to understand the organisational trade-offs that happen as our capabilities and thinking evolve. Read more »
What, exactly, is a Product Manager?
I often get asked what a product manager is. What do they do? Where do they come from? How do you get into product management? Why do they like sharpies so much? In his book Inspired, Marty Cagan describes the job of the product manager as “to discover a product that is valuable, usable and Read more »