LATEST POSTS

Launching new products inside big organisations - Hannah Gibson on The Product Experience

BY The Product Experience on July 21, 2022

What’s it like launching new products within a big organisation like Ocado? In this week’s podcast, Lily and Randy sat down with Hannah Gibson, Chief Product Officer at Ocado Technology to discuss her experiences in product management over the past 10 years at her organisation, and the key lessons learned from launching a new product inside a much bigger establishment. Read more »

How product managers should use competitive intelligence before launching a product

BY Hazel Raoult on June 21, 2022

Gaining a competitive advantage in the market is a huge challenge for relatively new SaaS businesses. Before you make any product-driven decision prior to the launching, consider reading this article about using competitive intelligence. Read more »

Why it’s never a good idea to test your idea

BY Hamidreza Mojtabavi on May 24, 2022

Product Managers are bombarded with feature requests and ideas every day. Even in companies with profound product knowledge, they’re consistently asked to test those ideas in their daily routine. Here is why you shouldn’t do so as a product manager. Read more »

Keys to a successful product launch - Derek Osgood on The Product Experience

BY The Product Experience on March 30, 2022

What are the keys to a successful product launch, and how do you make sure you have all the right components upon release? We spoke to launch expert, Derek Osgood, to gain all of the key insights. Read more »

The data says your website sucks - Rachel Obstler on The Product Experience

BY The Product Experience on October 6, 2021

How do people make bad products? We chatted with Rachel Obstler, Heap’s VP of Product, to understand how we can use metrics to suck less. Read more »

Mind the Product: Surviving 2020

BY Imogen Schels on April 29, 2021

We know that people enjoy product case studies and like learning about what other teams have been through, but it can be hard to find people willing to share. This is because real life often looks very different from the polished think pieces and frameworks that you see in most articles. But the truth is, Read more »

Do Things That Don't Scale by Colleen Graneto

BY Eira Hayward on March 1, 2021

In this talk to ProductTank Cardiff, Colleen Graneto, a product manager at Airbnb, looks at learning and doing things that don’t scale. Colleen starts with a quote from Airbnb founder Brian Chesky: “At Y-Combinator we were challenged to do things that don’t scale – to start with the perfect experience for one person, then work Read more »

Lessons from launching a new product with a remote team

BY Ning Li on December 1, 2020

Mira is in the final stages of launching its new product, Mira Plus. While the planning began well before Covid-19, the final stages have been overseen by teams that are not only located in different countries but also filled with employees working remotely for their first time. As a company, Mira is divided between the Read more »

Stress-free Feature Releases - A Simple Guide to Progressive Rollouts

BY Antoine Banctel-Chevrel on November 17, 2020

I’m currently on the brink of launching a major product update – one that will affect many of our high value clients. And yes, it’s stressful. The questions swirling around in my head include: Does the functionality work in production? How do the users respond? How does this impact operational cost? In other words, do Read more »

Managing Change - Joe Leech on The Product Experience [Rebroadcast]

BY The Product Experience on August 12, 2020

Just call him Mr Joe. A UK-based consultant, Joe Leech has built a reputation for managing change (for both users and stakeholders) and as the guy to call when a product launch has gone wrong.  Joe gave one of the most entertaining and engaging talks at Mind the Product in London 2018, so we followed Read more »