#Mtpengage

In this keynote from #mtpengage Manchester 2020, Janna Bastow, co-founder of ProdPad and Mind The Product, discusses how in tech, optimising debt is essential to building the perfect product. Watch the video to see her talk in full. Or read on for an overview of her key points: Uncomfortable topics become less scary when talked about Read more »

This week (6-7 February), MTP Engage Manchester 2020 saw over 500 product people descend upon the iconic Manchester Central to immerse themselves in two days of product learning. On Thursday, things kicked off with a range of deep-dive workshops and leadership discussions, followed by the conference on Friday. Let’s take a look at some of the many Read more »

In this MTP Engage Manchester talk, Dave Martin, Product Coach at Right To Left, provides us with a way to get over the product adoption curve and build more successful products. His key points include: Product adoption life cycle Product growth chasm The path up the adoption curve Watch the video to see Dave’s talk Read more »

As 2019 draws to close MTP Engage Manchester 2020 creeps ever closer, and if you’re yet to buy your ticket, now’s the time. Here we remember the best bits from the 2019 conference and look forward to some of the exciting things you can expect next year. What’s the Focus? The 2020 conference focus is Read more »

In this talk from MTP Engage Hamburg, I look at how you can embrace and accept your strengths and weaknesses and at what kind of people should you partner up with to create true value and drive success for your customers, your company, and yourself. Product careers are very complex because they require a very Read more »

Hopefully you’ve heard the news; MTP Engage Manchester will be back on 6th and 7th February 2020 – and even better than before! Last year, we had a fabulous array of speakers (you can see some of their talks here), ranging from voices from our local ProductTanks to internationally renowned speakers. All last year’s talks went Read more »

In this talk from MTP Engage Hamburg I look at how we can become blinded to the faults of our own ideas, and how a collaborative organization culture can help to overcome this. A desire to change the world can be a key driver of success for entrepreneurs and startups, but sometimes it also has Read more »

My product management career has been shaped by my experiences in developing personalised products. In this talk for #MTPEngage Hamburg, I walk through my experiences, failures, and learnings, and share what personalisation in product has taught me so far. Content-based Recommendations Versus Demographics Personalisation only takes you so far on an ad-driven platform. Your safest Read more »

Anita Zielina’s keynote at this year’s MTP Engage Hamburg addresses the question of whether “product culture” can save the media industry. Anita, who is director of innovation and leadership at the Craig Newmark Graduate School of Journalism at CUNY, focuses on the underlying problem of how to change organizations that do not want to change Read more »

We all treat our products with care, respect, and diligence. We agonise over decisions and strategic direction, we think deeply about product direction, we care about the experience our customers get and the impact we have on our businesses. It’s our job to make good decisions. In this talk from MTP Engage Hamburg, I look Read more »