LATEST POSTS

Why We Need Product People to Save AI, by Ashwini Asokan

BY Martin Eriksson on June 24, 2016

In this talk from Mind the Product San Francisco, Ashwini Asokan sums up the state of Artificial Intelligence (AI) today as Brains, Bots, and Bullshit. For the last few years the headlines have been clear – AI could destroy us and ruin humanity, with killer bots taking our jobs and becoming our overlords. Clearly we’re […] Read more »

The Experience is the Product by Peter Merholz

BY Martin Eriksson on June 17, 2016

We tend to forget that the experience is the product we’re delivering. Every technical product category through history has followed this pattern – from a technology for technologies sake, to a feature war, to an experience. In this awesome talk from Mind the Product San Francisco, Peter Merholz highlights the importance of the last stage […] Read more »

Making Sense of Any Product by Abby Covert

BY Chris Massey on June 10, 2016

When people think about Information Architecture, they often think of walls covered in post-it notes and whiteboards covered in notes and diagrams. But these are just tools that represent plans and ideas and, more importantly, they’re a way to get into people’s heads and represent the information they’re working with. Information is a ‘material’ that […] Read more »

Grounding Product by Scott Belsky

BY Martin Eriksson on June 3, 2016

One of the challenges of good product management is how effortless it looks when it is done well. We all know that the more obvious a product looks, the harder it was to create. Easy solutions add complexity (just add an option, just add a feature) but the best solutions reduce the product, and are […] Read more »

The Psychology Behind Successful Products by Nathalie Nahai

BY Martin Eriksson on May 25, 2016

In this talk from Mind The Product San Francisco, Nathalie Nahai explains the psychological principles behind the successful conversion, adoption and monetization of products, and how you can use these techniques in a nice vs naughty way. Nathalie is the Web Psychologist and best-selling author of Webs Of Influence: The Psychology Of Online Persuasion. Having […] Read more »

Product Managers: Please Make Yourself Uncomfortable

BY Ken Norton on May 18, 2016

t’s February 13, 1960, and Ella Fitzgerald stands on a West Berlin stage, nearing the end of a stellar performance. On a whim, she decides to sing “Mack the Knife,” a popular song, but one she’s never performed live. The first chorus goes as planned, and then… she blanks and completely forgets the lyrics to […] Read more »

Video: The Root Causes of Product Failure by Marty Cagan

BY Martin Eriksson on September 9, 2015

Let’s be honest, most products fail. Even in the best companies this happens – for every Google AdWords there’s a Google Wave. In this insightful talk at Mind the Product San Francisco, the inimitable Marty Cagan outlines what he sees as the root causes of these failures. Most teams today start with an idea, even […] Read more »

Video: The Art of Saying No by Mina Radhakrishnan

BY Martin Eriksson on September 4, 2015

As product managers we practice the art of saying no every day. As much as product is about building and shipping great products, invariably in order to launch some things we have to not launch others. And that’s a big part of the job, but it’s never fun and can take it’s toll. In this […] Read more »

Video: We shape our products and our products shape us by Josh Brewer

BY Martin Eriksson on August 28, 2015

In this thoughful and gripping talk from Mind the Product San Francisco, Josh Brewer talks about what most of us instinctively feel – that as early adopters we’re not only the most passionate about technology but also the most wary of it’s potential impact. We shape our tools and thereafter our tools shape us. – […] Read more »

Video: Linda Rising on Science vs Stories

BY Martin Eriksson on August 21, 2015

Smart people are logical and objective. And all Product People are smart people right? We look at the evidence to help make the best possible decisions. We are not influenced by hype or emotion and as a result our behavior reflects the best the world has to offer. In this awesome talk from Mind the […] Read more »