LATEST POSTS

Why product managers should not be data-informed by Jens-Fabian Goetzmann

BY Ian Haynes on November 18, 2022

In his digital breakout session at #mtpcon London 2022, Jens-Fabian Goetzmann explained why product managers should make data-informed decisions and balance quantitative and qualitative research. Read more »

Make better decisions faster by Martin Eriksson

BY Jon Horvath on November 14, 2022

In his keynote session at #mtpcon London 2022, Martin Eriksson, Product Partner at EQT Ventures, co-founder of Mind The Product and co-author of Product Leadership: How Top Product Managers Launch Great Products and Build Successful Teams, discusses how clearly articulated Product Principles can result in strategy-informed decision-making. Read more »

Building fair and innovative teams: The promise and power of behavioural science by Bibi Groot

BY Eira Hayward on November 8, 2022

In her keynote session at #mtpcon London 2022, Head of Behavioural Science at Fair HQ Bibi Groot shares some insights from behavioural science that help us build fair, innovative and empowered teams. Read more »

From PO to CPO: How to drive your product career by Namrata Sarmah

BY Jon Horvath on October 31, 2022

In her keynote session at #mtpcon London 2022, Namrata Sarmah, Chief Product Officer at INTO University Partnerships looks back at lessons learned from her wide-ranging product career, sharing tips and techniques to help you grow and develop at any level. Read on for a recap of her engaging session! Read more »

A guide to machine learning Part 1: What's important

BY Eira Hayward on October 24, 2022

Whether it’s in taxi and food-ordering apps, Spotify and Netflix recommendations, spam email filters, chatbots and virtual assistants, machine learning is all around us. In the first of a two-part series, we speak to some senior product people who live and breathe machine learning to find out what you need to know and where you should start. Read more »

Is your innovation project on track? by Tendayi Viki

BY Jon Horvath on October 18, 2022

In the opening keynote session at #mtpcon London 2022, corporate innovation expert and award-winning author Tendayi Viki discusses the importance of placing product people at the heart of business model design, in order to innovate and achieve aligned outcomes. Read more »

Finding your frosting as a product leader by Jeff Birkeland

BY Jon Horvath on October 10, 2022

In this keynote session at #mtpcon SF+Americas 2022, Jeff Birkeland, VP of Product at Headspace Health, explores how your path to becoming a great product leader through a journey of self-discovery and understanding. Read more »

Simple steps to effective collaboration

BY Eira Hayward on October 3, 2022

In an ideal world, product management and the rest of the business work together in a spirit of constant cooperation and collaboration. There’s no friction, everyone pulls together and works towards a universally understood common goal, and everyone is listened to and treated with respect – happy days. If that’s your reality – amazing. For Read more »

3 myths that get in the way of product adoption by Martina Lauchengo

BY Eira Hayward on September 29, 2022

In this keynote session at #mtpcon SF+Americas 2022, Martina Lauchengco, Partner at SVPG and author of Loved: How to rethink marketing for tech products, unpicks three myths of Product that get in the way of driving product adoption. Read more »

Building an effective product strategy - four key takeaways

BY Louron Pratt on September 23, 2022

In this Prioritised event exclusively for members, Managing Director of Mind the Product, Emily Tate, moderated a panel discussion of product experts to discuss building strategy in product. Read more »