Case Study

Data is a critical cornerstone of informing every single product decision we make today. Let’s look at all the wrong ways to be data-driven and how we can change that with a few concrete examples below. Read more »

How can you achieve a relay design sprint in an all-remote setting? I have tried it a few times already and would like to share my learnings with you to avoid my mistakes in this post. Read more »

In this post, you will learn how you can build an effective operating team of up to 30 people without the need for a full-time Product Manager. You will learn about a model of Shared Product Responsibilities (SPR) and get some examples of concrete building blocks that you can put in place with your team. Read more »

So you outsource. If everything is going well and according to the plan and budget, then perfect. But what to do, if not? Read more »

In this post, Lauri, senior product manager at Printify, shares some insights on how success is measured at Printify, one of the fastest-growing print-on-demand marketplaces in the world. You will learn tips and techniques that you can apply to your daily product management practices. Read more »

We know that people enjoy product case studies and like learning about what other teams have been through, but it can be hard to find people willing to share. This is because real life often looks very different from the polished think pieces and frameworks that you see in most articles. But the truth is, Read more »

In this case study, CPO Ashley Fidler lays bare a catalogue of common errors made by her and her team when launching a cybersecurity software product. Read on for her honest analysis of the experience and to discover what happens when you combine ideas that are too early for the market, poor customer understanding, a Read more »

At most high-growth startups, engineering time is scarce, and targets are high. If you work on the wrong opportunity for a few months, you run a significant chance of missing your results. So how do you get the maximum amount of value out of a resource-constrained tech team? Read more »

In this case study, Dmytro Prosyanko, Product Manager at McKinsey & Company, Dr. Andrew Pike, Data Scientist, and Danylo Pavliuk, Product Designer at Temper, discuss why effective collaboration between product, data science, and design is crucial for successfully developing next-gen smart tech products. Overview The focus of this case study, co-authored by all three of Read more »

Before moving to super app Gojek to lead its efforts on mass financial inclusion, Adam Darcy developed PayMe, a product that has helped to transform the way young people in Hong Kong think about HSBC. Here he explains how they took PayMe from a thin MLP to become the most successful payments app in Hong Kong. Read more »