Nir Eyal

Nir Eyal

NirAndFar.com

Nir founded two tech companies and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book Hooked: How to Build Habit-Forming Products. Nir is also an active investor in habit-forming technologies and blogs at NirAndFar.com.