Product discovery pitfalls, have you fallen foul of one? If your answer is yes, you’re forgiven, because the list is long and you’re only human! But, as product people, it’s our job to be aware of the hidden hurdles and do product discovery the right way. Here we share 6 common product discovery pitfalls and Read more »
We all know that discovery is important — but how it’s done is just as critical. Randy had the chance to collaborate with service design consultant Simon Wilson on a project recently, where mapping formed the basis for much of the discovery work. We invited Simon onto the podcast to talk about this approach. Featured Read more »
As product people, we know we’re not the customer. We also know the importance of doing product research to get to know our real customers, to figure out their problems, and how they react to the solutions we might provide. In our book, Product Research Rules, we explain how your entire team can conduct effective Read more »
Have you ever made a product or feature that no one wanted? In this ProductTank San Francisco talk, Jenny Shirey, then Senior UX Manager at Splunk, explains how product people can avoid this problem by showing us how to use product discovery the right way. The key points of her talk include: We are not our users Read more »
Today we rewind back to 2015 at Mind the Product San Francisco. At this event, Tom Chi, founding partner at At One Ventures discusses the lessons he has learned during rapid prototyping. In his session, he shared key takeaways gained from integrating this into product management. Tom explains that creating a culture of learning is Read more »
