After seven years working in product, I had the opportunity to become People Manager. Using the skills and knowledge I got over the years working with products, I framed this change in familiar terms that helped me in the transition: SWOT analysis, Vision, Product Lifecycle, Market fit… Whether you’re considering taking a similar step in Read more »
Ben Foster has more than 20 years of product management experience. He was formerly a senior product manager at eBay, vice president of product at Opower, and chief product officer at GoCanvas. Here’s how he got his most recent job in product as a CPO at WHOOP Read more »
We all want more customers—but being able to understand who your best customer segments are, prioritise for them, and then land more of them? That’s a game-changer. We talked with Tamara Grominsky (Unbounce’s VP of Strategy) about some easy-to-implement techniques that will help you do just that. Read more »
Every month, product experts from around the world share their ideas and insights in our Prioritised and MTP Leader content and every month we recap some of their finest tips. So, whether you’re a member who’d love a quick recap or a non-member who’d love a glimpse inside some of our membership content, we’ve got you covered. Read more »
For tech giants like Apple and Google, user privacy has traditionally been seen as something to avoid rather than a selling point for their products. However, driven by changing consumer sentiment and mounting political pressure, the same companies that previously appeared to approach privacy as an obstacle are now pushing it to the forefront of Read more »