In this ProductTank Manchester talk, Damian Hughes proposes that we should strive to create “commitment cultures”, as this kind of culture more often wins than other forms of culture. Damian roots the talk, and his book, on taking the lessons from a high-performing sports team – FC Barcelona – and applying them to business. The […]
In this talk to the MTP Engage Hamburg audience my colleague Natalie Moschner and I share some of our experiences and learnings from implementing product discovery in daily work routines, and we look at how we integrated product discovery in a firm with over 400 employees like AutoScout24. Product Discovery Basics Firstly, you should keep […]
Having “no company strategy” is one of the biggest issues facing product managers, according to a recent survey of over 600 product people. After all, how can you set a reasonable direction for your product when you don’t know where your company is headed? It’s an issue that confronted me recently, when I started work with […]
How do you maximize your chances of building an enduring, consumer product? This is the big question for consumer companies, and in her #mtpcon San Francisco talk, Sarah Tavel, General Partner at Benchmark, says it comes down to understanding how to maximize engagement. Tavel’s Hierarchy of Engagement Throughout her career, Sarah has spent a lot […]
It was a Friday afternoon and I was feeling nervous. I was about to meet our biggest customer, an established enterprise owning some of the world’s most valuable brands. As our product helped companies, well, build their brand, it was a big deal. The meeting was planned to take only 25 minutes, so we got straight to […]
