LATEST POSTS

Product Management and the Internet of Things

BY Jock Busuttil on November 29, 2013

November’s ProductTank London hooked us up to the growing Internet of Things.  With the number of connected devices already outstripping the number of humans, Alison Austin (@alicenwondrlnd) brought us three great speakers, who have respectively immersed themselves in this brave new world of ‘mundane computing’, to help guide us through the challenges of design and […]

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Video: Doing it properly, at scale

BY Martin Eriksson on October 24, 2013

Tom Loosemore, Deputy Director at the UK’s Government Digital Service, spoke at ProductTank recently about how to do product development properly, at scale, in government. It’s an eye-opening case study of how even the most entrenched and sluggish organisations can revitalise their digital presence with the thoughtful application of simple principles of user-centered design and […]

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Validate or Die: Using Validation to Build the Right Product

BY Kunal Punjabi on September 16, 2013

As product managers and entrepreneurs, we know the importance of validating an idea before committing to getting it built. However, validation is easier said than done. In fact, it’s possibly one of the hardest things you will ever do in your product life cycle, otherwise products and startups wouldn’t have the abysmal 90%+ failure rate […]

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The Tyranny Of Big Displays And Perfect Networks

BY Martin Eriksson on August 8, 2013

We’ve all been there – swearing at our phones when our pithy Instagram pics won’t upload, cursing the data roaming charge as Dropbox decides to sync when we’re on holiday, cussing when the ‘next’ button is off the edge of the screen and we can’t get to it. […]

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Video: Building Products for Mobile

BY Martin Eriksson on July 22, 2013

Dave Martin, the co-founder of Pocket Recruit, took the stage at ProductTank with practical, useful advice on building mobile products. He shared his experience optimising complex conversion funnels for mobile, and maximising familiar mobile user experience to increase revenue lines from a mobile audience. He touched on difficult challenges on mobile such as testing, wide […]

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Why Your Products' Controls Should Have No Labels

BY Peter Hildebrandt on July 15, 2013

Have you ever found instructions on the shower faucet in a hotel room?  I’ll bet you have. Here is the shower in a Sunnyvale hotel at which I recently stayed. The faucet was so complicated to use that they had set aside a tile with instructions on how to use it. I probably could have […]

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Using The Kano Model To Prioritize Product Development

BY Martin Eriksson on July 3, 2013

I was first introduced to the Kano model in a talk by the brilliant Jared Spool, and it immediately struck a chord with me. Here is a beautifully simple model to distinguish between basic and differentiating features. The model was developed by Noriaka Kano in the 1970s and 1980s while studying quality control and customer […]

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Video: Does my fridge need twitter?

BY Martin Eriksson on February 12, 2013

Tom Coates is the Founder of Product Club and has a long background in social, local and future media. He ran R&D for BBC Radio before building online communities for emap and TimeOut. He was part of the Tech Development team at Yahoo, launching the Fire Eagle location service, and later as Head of Product […]

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Video: Evoking real-world experiences with a product MacGuffin

BY Martin Eriksson on January 30, 2013

Hannah Donovan and Matthew Ogle are the product and design powerhouse behind Last.fm and have continued their passion for building music products online with their hit startup This Is My Jam. In their talk at our product management conference Mind the Product 2012 Matt and Hannah argue that MacGuffins can be incredibly useful tools when […]

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What can product managers learn from film directors?

BY David Hawdale on January 14, 2013

One day, a colleague and I were having a conversation over a pint as to whether you could make the film Blade Runner using Agile processes. We concluded that you could not. We thought you’d need something more. A vision. A way of developing that vision, and a way to not lose the vision in […]

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