Product Strategy

A not-so frequent topic for Mind the Product is the pricing strategy for your product and how to get it right. With help from product and pricing experts, we discover the key fundamentals for successfully executing this part of your product strategy. A pricing strategy is a model or method used to establish the best Read more »

This week’s Sunday Rewind takes us back to a 2022 post from Finnish product designer Lassi Liikkanen that runs through five steps to getting engaged with product strategy. The first step is to digest the business strategy, says Lassi. This means starting with observations of what pieces of strategy are offered “top-down” from the rest of the Read more »

In a recent survey, Pendo and Mind the Product asked over 500 product professionals how their work and their companies’ priorities have changed in response to current economic conditions. Here’s a snippet of what we found. Read more »

This week’s Sunday Rewind is the first of a two-part post from product designer Lassi Liikkanen on product strategy. The post aims to get you productive and to understand why starting with a strategy is difficult. Lassi starts by looking at what the absence of a strategy means for a digital product: it’s possible as Read more »

This article is part of our AI Knowledge Hub, created with Pendo. For similar articles and even more free AI resources, visit the AI Knowledge Hub now. So… chatbot software ChatGPT. Have you played with it? Looked at how you might use it in your product? Do you welcome it or worry about its impact on Read more »

In this guest post, Sharon Feldstein, Head of Product at Affogata, discusses the journey of creating a new product, and how we can avoid falling into the Valley of Despair, a common problem that many product managers face. Read more »

In this guest post, Product Manager, Arfan Ismail, explains why what has worked in one company—even if it worked spectacularly well—may not necessarily work in another one, and employs an example from World War II to help illustrate his point. Read more »

Effective product strategies are important for the success of any business selling products and knowing what one looks like is important. In this article, Ian David looks at what a product strategy is and lists 9 product strategies for setting your strategic vision for product offerings. Read more »

In his keynote session at #mtpcon London 2022, Martin Eriksson, Product Partner at EQT Ventures, co-founder of Mind The Product and co-author of Product Leadership: How Top Product Managers Launch Great Products and Build Successful Teams, discusses how clearly articulated Product Principles can result in strategy-informed decision-making. Read more »

In this digital breakout session sponsored by Indicative at #mtpcon London 2022, Esmeralda Martinez, Head of Product at Indicative by mParticle discussed placing bets and taking smart calculated risks on your product roadmap. Read more »