Product Strategy

Product and market analysis are important to creating, managing and further growing a product. For all it is worth, your product can remain in the market eternally as long as it serves a purpose, and consumers are constantly buying, using, and referring others to your product. This is where product-market fit comes in. Read more »

This week in our Learnings from London series, we turn our attention to #mtpcon London 2013 where George Berkowski, former Head of Product at hit startup Hailo, led a session on the main stage to inspire us on how feasible it is to build a billion-dollar app! Read more »

In his keynote at #mtpengage Hamburg 2022, Martin Eriksson – Product Partner at EQT Ventures, Co-Founder of Mind the Product, and Co-Author of the best-selling book Product Leadership, or in short “the big friendly giant of product management” – illustrates how to overcome decision overload Read more »

To help product managers build a deeper knowledge of and experience with product-led tactics, we worked with our friends at Pendo to create the Product-led Certification Course: a three-hour, self-paced course that teaches the fundamentals of being a product-led organization and specific tactics you can start implementing at your own company. Read more »

Despite the memories of our previous #mtpcon are slowly fading and #mtpcon London being so close yet so far, this hasn’t limited the high-quality pieces of content that we saw in the month of July. Here were the most popular pieces of Insider content on Mind the Product for the month! Read more »

In this Sunday Rewind post, we go all the way back to the pre-pandemic days of March 2016 when Martin Eriksson shared his thoughts on why Product Requirement Documents (PRDs) don’t always work. Read more »

In this #mtpcon Digital Americas session, Peter Yang, Product Lead at Reddit, covers creator needs, creator economy trends, and how breakout creator companies get their first 1,000 users and beyond. Read more »

In this Sunday Rewind episode, we look back to when Manohar Sreekanth suggested a product development framework, designed to conceive a new product, develop it, and take it to market. Read more »

In this ProductTank London talk, Lisa Mo Wagner, Product Coach at codecentric AG, dives into the JEDI approach to discovery and delivery. Watch the video to see the talk in full, or read on for an overview of the key points. Read more »

In this article, we will share some learnings about a widely-perceived problem for product teams: incomplete bug reports. We will also discuss how to improve your reporting workflow to speed up the resolution of bugs.   Read more »