Product Management Skills
Martin Eriksson defines product management as the intersection between business, technology, and user experience. He believes that a good product manager must be experienced in at least one of these areas and passionate about all of them. But what exact skills does a product manager need? From communication and strategic thinking to prioritisation and analytical skills, the list is long. This content looks at product management skills in different ways.
Assess your product skills today
If you’d like to assess your own product skills, check out our free Product Skills Toolkit. Designed to help you assess your skills and take the next step on your product learning journey, the toolkit includes a PDF download, video tutorials, and an email series.
FEATURED CONTENT
LATEST POSTS
Taking Stock and Planning for Impact
For better or worse, the turning of a calendar year conveniently provides us with an opportunity for introspection. This time of year, we examine what we have accomplished, how we feel about it, what we want to do, what we dream of doing, and what our goals are for the coming year. Sadly for us Read more »
Sitcoms and the Secret to Building "Good Enough" B2B Products
I was recently on a long haul flight and ended up whiling away my time watching random shows on the in-flight system. One of the shows I watched was a sitcom. I didn’t find it great (in fact I don’t remember chuckling at even one single joke) but I still ended up watching a bunch Read more »
Product Design: Let's get Emotional
Having spoken at conferences twice this year on the subject of design and emotion, I was spurred into writing this post by the number of people who gave me positive feedback. Why is Designing for Emotion so Important? When we recall past experiences, we are not wired to remember the whole experience with total accuracy. Read more »
Why Product Managers Should be Generalists
There’s an apocryphal tale that the poet Samuel Taylor Coleridge was the last person to have read everything. Given that he died in 1834 and the vast increase of information there’s been since then, you can understand how the tale started. Even 200 years ago, it was still possible to be an expert in many Read more »
How we Grow as Product Managers
It starts local. A friend asks you to come to a meet-up, or to have a beer with a few friends from Silicon…(Valley, Alley, Roundabout, Beach, insert your fave here). Or you set up a coffee with a cool product manager or designer you know. They tell you about some books to read. Then you head Read more »
From Startup to Enterprise Product Manager: Is Bigger Always Better?
Observations of a B2C startup product manager working in enterprise. I once heard an anecdote about a very young child being told a story about a very old man. The child was asked to imagine what this octogenarian would look like. And the child said that as he was very, very old he must be very, very tall… To this Read more »
How to Gain Alignment From Your Team on the Product Roadmap
When No-one Agrees With Your Roadmap When I arrived at Workbar, a growing co-working space headquartered in Boston, I had to wrap my arms around what the product was, how they did releases, and who decided what was going to be in the next sprint. Turns out that it was a bit of a mess, Read more »
A Guide to Collaborating With and Motivating Your Engineering Team
Product management is a cool job, arguably one of the most sought-after roles in business today. But, if you’ve been at it long enough, you inevitably end up hearing some version of this phrase at one time or another: God only knows when my product is going to be shipped!Frustrated Business Person (or product manager) Read more »
7 Ways Cohort Analysis can Optimize Company Performance and Results
Businesses are constantly in search of useful tactics that improve their brand’s performance and bottom line. Cohort analysis is often overlooked, but it can yield insightful information and actionable advice to improve acquisition, retention and monetization. By definition, a cohort is a group of people who have a common characteristic during a period of time. Read more »
Product Development When you Don't Have the Right Technology Expertise
A few months ago, I was given the task of delivering a product using technology that our company had never worked with and that our team had never encountered. My first thought was that it was highly risky and that there was little chance of success. But my second thought was: “OK, if I don’t Read more »