LATEST POSTS

A Practical Guide for Product Strategy From Almundo: A Case Study:

BY Franco Fagioli on April 6, 2020

Eighteen months ago travel tech company Almundo started to refine its processes to become a product-driven company. Our goal was to define how we would set and communicate the company strategy, and how that strategy would lead OKRs and backlog definition. This is what we did. Note: This post was written before the Covid19 lockdown. Read more »

Why Product Operations is set to be the Backbone of Product-led Growth

BY Jonathan Hau on March 12, 2020

Product operations is an emerging function. How does it help modern product management organizations to scale effectively? Similar to the emergence of design ops in the last five years, product operations fulfills a need to streamline a scaling function. It defines, communicates, supports, and improves important operations which can be standardized, such as communication, planning Read more »

Web or app Development - Which is Better?

BY Lassi Liikkanen on March 5, 2020

People spend over two hours a day browsing the web using conventional app interfaces, and despite the rise of mobile and mobile-first design, desktop audiences are still significant. So, which platform should you adopt for a new digital service, mobile app or the web? The web is superb for acquiring new users and building a Read more »

The Product Market Fit Engine by Rahul Vohra

BY Andres Phillips on March 3, 2020

After working on a product for over two years without launching it, Rahul Vohra knew that he had to do something different. In this ProductTank San Francisco talk, Rahul, CEO and Founder of Superhuman, shares with us a framework for determining product/market fit and optimizing until you achieve it. His key points include: Building the Read more »

I Got 99 Problems - Learning From Jay-Z - Marc Abraham on The Product Experience

BY The Product Experience on February 19, 2020

If you listen to the end credits of the podcast every week, then you already know Marc Abraham’s voice – he’s ProductTank’s Global Coordinator, a co-curator of the Mind the Product conference, an author (of My Product Management Toolkit), and he’s got a day job as a Head of Product at ASOS.  What you might Read more »

How Uniregistry Used Smoke Testing in Product Validation: A Case Study

BY Bartosz Mozyrko on February 13, 2020

It’s said that more than two-thirds of software projects fail to deliver expected results. As a result, the team at Uniregistry decided to take a new approach to product validation in an attempt to avoid the same fate. Here’s how they used smoke tests to explore a new opportunity. Overview This case study describes a part Read more »

Product Development Across Hardware, Software and Learning by Toby Hughes

BY Andres Phillips on January 11, 2020

In this ProductTank London talk, Toby Hughes, Senior Product Manager at pi-top explains how to combine product development across hardware, software, and learning. He takes us through the following: A learning framework based around constructionism Developing software and hardware for products The pilot run for pi-top 4 Watch the video to see Toby’s talk in full. Or Read more »

Let's Play a Game - Todd Green on The Product Experience

BY The Product Experience on December 11, 2019

Todd Green knows a few things about creating and managing things that attract a lot of attention – before he joined King (makers of Candy Crush etc), he helped to define the digital experience for The X Factor, and the [Your Country] Idol and [Your Country]’s Got Talent franchises.  We talked to him about how Read more »

Haters, Our Product is Physical and Digital by Sophie Deen

BY Andres Phillips on December 10, 2019

In this talk at ProductTank London, get set for a giggle as Sophie Deen, CEO of Bright Little Labs, heartwarmingly takes us through her journey of building a product to help introduce computer science to children in the UK. She covers: Using mainstream entertainment to teach kids Building a product in a reactive way Watch Read more »

Don't Call it Improv - David Farkas on The Product Experience

BY The Product Experience on November 27, 2019

If you’ve got a background in waterfall processes, it can seem as if agile techniques are just about making it up as you go along. (MTP’s own James Mayes once commented that waterfall, on the other hand, “is making it up before you even begin”.) What happens if we embrace this, and bring improv techniques Read more »